NAEB Newsletter (May 1958)

telephone company. But, as Morgan commented, “ . . . the most important ingredients in this labora¬ tory problem are not the electronic but the human elements: the teacher and the child.” One certain conclusion that Morgan found is that the television teacher can reach an almost un¬ limited number of students in a curiously personal way, without the distractions of huge, unwieldy classes. Morgan described in detail his experience in watching thirty second-graders take a music lesson via television. Anticipating the use of TV in other school systems he said, . . communities not so fortunate to have their capital investment in equipment underwritten as Hagerstown has, may get at it through economies in the size of the teaching staffs.” Morgan examined, too, the possible dangers of “softening” American education by using television, but reporting the findings of the Hagerstown experi¬ menters he concluded, “Oddly enough, the relatively small television screen tends to command a child’s attention, which almost invariably strays away from the classroom instructor. As one supervisor put it, ‘television is no substitute for a teacher, but get a teacher who can project on TV and make the children participate and the whole experience comes alive.’ ” The National Assn, for Better Radio and Tele¬ vision is urging listener-viewer response in an effort to improve programming by “crashing the rating cur¬ tain” and writing directly to executives of the sponsor. A list of addresses has been compiled by sponsor and trade name and may be obtained for 55 cents by writing to NAFBRAT, 822 Victoria Ave., Los Angeles. 5, Calif. WGBH-TV ANTICIPATES POWER INCREASE Thanks to an equipment gift from Westinghouse Broadcasting Co., WGBH-TV, Boston, expects to be transmitting on full assigned power of 100 kilowatts next September. The ETV station, which now uses 56 kilowatts, estimates the power increase will per¬ mit reception by 88 per cent of the population of Massachusetts and all of Rhode Island, with the Connecticut Valley becoming a fringe area. WGBH-TV’s gain stems from a 1954 hurricane during which a Westinghouse antenna was blown down, necessitating a power switch for WBC’s station WBZ-TV. Rather than have the 25-kilowatt amplifier stand idle longer, Westinghouse gave it to WGBH-TV. FCC ACTION Pittsburgh’s educational television station, WQED, on Channel 13, has asked the FCC for UHF Channel 22, in hopes of establishing a second ETV outlet in the city. In Walla Walla, Wash., the Commission has sup¬ planted VHF channels with UHF, making one avail¬ able for educational use. The city’s former educa¬ tional channel will be turned over to commercial use. PLACEMENT SUPPLEMENT May I - Available immediately: 16mm. film cameraman with I I years background; fast and accurate with a fundamental knowledge of all types of cameras; experienced in instruc¬ tional and sports films, script preparation, editing. Location and salary open. May 2 - Creative teacher with four years experience desires challenging position in broadcasting, eventually working in production of educational shows, or teaching with school ETV system. Has had experience in ETV. Man, 26, married, B.S. Location and salary open. May 3 - August candidate for M.A. in radio-TV prefers position as producer, director, or administrator in ETV or radio. Several years experience in educational broadcasting; cap¬ able of handling all phases of production, writing, announc¬ ing. Single male, 27. Desires western location, preferably Denver or San Francisco. $5,000. May 4 - Single man, 30, A.M. in television, with TV network experience, seeks production and programming position in ETV. Hard work a must; in return, results will be of highest caliber. Part-time teaching accepted. Location open. $5,400 minimum. May 5 - Vital, professional man, for last five years public re¬ lations director in addition to duties as dean of liberal arts college; desires administrative position in educational broadcasting as station manager, program director, writer, or producer-director. Experience with weekly public serv¬ ice TV show. M.A., late 40's, married. Location open. $7,500-10,000. May 6 - Male, 25, single, M.A. in broadcasting; currently traffic manager of educational radio station, also doing ETV and radio production; wishes position as ETV producer- director, or radio program director. Prefers West or Mid¬ west. $4,500 minimum. May 7 - Single man, 23, M,.S. in communication arts, seeks position as ETV producer-director. Experience in college theatre, commercial radio; also staging, lighting, flooring, directing in eastern ETV station. Location open, with pref¬ erence for Midwest. $4,500 minimum. May 8 - Adept news caster, writer and editor with six years radio experience desires similar position in educational broadcasting. Additional skills in copy writing, scripting classical music shows. Single male, 34, B.A. Location open. $4,200 - 5,200. May 9 - Woman with over 20 years college teaching experience desires position in ETV; would enjoy teaching courses in radio and TV with emphasis on programming; experienced in teaching theatre, speech arts, radio and TV courses. Additional background with commercial station, summer institutes. Single, Ph.D. West coast, Midwest, East. $5,000 - 8,000. May 10 - News and special events director seeks staff position in ETV in combination with administrative duties. Has five years experience in foreign broadcasting; wrote and pro¬ duced for NAEB; now produces and conducts public affairs interview ETV program. Male, single, 34, Mi.A. Prefers New England, South, or Pacific Northwest. $6,000 - 7,000. MAY, 1958