NAEB Newsletter (Aug 1957)

Record Details:

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E. G. Sulzer, head of the department. The recordings, which were made at 13 major in¬ dustrial plants throughout the Hoosier state, include research in piston rings, refining, automotive engi¬ neering, farm feeds, kitchen equipment, meat pro¬ cessing, laboratory synthesis, nitro-paraffin and petro¬ chemicals, musical instruments, stone utilization, rail¬ roads, diesel engines and pharmaceuticals. ► The municipally-owned WNYC-FM station in New York has embarked on a marathon 24-hour broadcasting schedule, believed to be the first NAEB- member station’s around-the-clock operation. Under the new arrangement, nocturnal listeners will receive hi-fi music. The extended schedule will be useful also for “off-hour” emergency broadcasts, according to Seymour N. Siegel, director of radio communications for the city. TV LITERATURE A NAEB-financed study of the extent to which par¬ ents supervise their children’s TV viewing was re¬ cently completed by John R. Thayer, a graduate student in radio and TV at the Ohio State University. Data in the study derived from 1,452 question¬ naires which were distributed among parents of 5 to 13-year-old children. The Thayer report is one of a continuing series of radio and TV audience studies conducted by graduate students under the super¬ vision of Harrison B. Summers of the OSU Depart¬ ment of Speech. ^ Thousands of copies of a newly-published book¬ let, entitled Television for Children , are currently made available by the NARTB and the U. S. Office of Education to networks, educational organizations, children program sponsors, governmental agencies and special libraries throughout the country. The 60-page illustrated booklet gives insight into the child’s world. It can be used by producers and parents as a guide for preparing and selecting suitable child programs. Television for Children was prepared by the Foundation for Character Education, Boston, in cooperation with Boston University’s school of ed¬ ucation. It contains the pooled knowledge of 10 authorities in the fields of broadcasting, education and psychology. The project was headed by Dr. Ralph J. Garry, associate professor of education at Boston University. CHINA CORRESPONDENT BAN To aid the U. S. Department of State in determining how many reporters want to go to China should the ban be lifted, the NARTB has sent memoranda to radio and TV stations throughout the nation asking for reports from those stations which presently have news representation in foreign countries. The NARTB’s action followed Secretary of State Foster Dulles’ recent proposal of allowing a limited number of correspondents to enter China for a 6- month trial period. Five representatives of U. S. news media opposed the proposal, maintaining that the ban should be completely removed. There also were differing opinions on how many newsmen would take advantage of a lifted ban. The State Department said it would investigate the mat¬ ter before making its final decision. PLACEMENT SUPPLEMENT August I - Male, 35, single, M.A. with wide teaching and commercial TV background; seeks ETV position with op¬ portunity for creative work; can write dramatic or in¬ structional scripts. South, Southwest or West. $3,800- 5,000. August 2 - Male, 27, married, B.A. education psychology and practical radio experience; wants position in pro¬ gramming with radio or TV; interested in development of closed circuit programs and evaluation of same. Pre¬ fers Midwest or West. $5,000 up. August 3 - Male, 26, single, B.A., varied background in¬ cluding administration, accounting, clerical functions, speech, performing (radio-TV-theater); is interested in ETV position which will utilize his administrative and creative abilities. Denver, North Carolina, Canada or Maine preferred. $5,000. August 4 - Woman, 27, single, M.A., speech major with con¬ centration on TV; has supervised entire operation of TV station as production manager; wants position in ETV or radio, preferably in West or Midwest. $350 - 450/month. August 5 - Woman, single, 30, B.A., radio-TV-speech major; ex¬ perience in adapting stories for radio and TV; has worked as script writer for college radio station; also acted in dramatic production in college; some experience in radio production; is interested in TV and/or radio writing posi¬ tion. West or Southwest [not California) preferred. $3,000. ZENITH WANTS SUBSCRIPTION TV In an effort to forestall the replacement of broad¬ casting TV by closed circuit TV systems, the Zenith Radio Corporation, Chicago, has filed reply comments with the FCC asking for an immediate opportunity to demonstrate “what subscription TV can do.” Any further delay in authorizing subscription TV for broadcast, the comments state, will permit closed- circuit operators to pre-empt the field. TV wire ser¬ vice, Zenith holds, is less efficient and more costly than broadcast TV, resulting in a “needless burden on the public.” Its establishment, Zenith warns, could well “destroy television as we now know it.” We have omitted our usual notice of DIRECTORY CHANGES, as we are preparing a printed Directory to replace earlier mimeographed ones. The new Directory will be mailed to all institutional members shortly after September I. AUGUST, 1957 7,;