NAEB Newsletter (July 1, 1964)

to accept the responsibility of serving local community needs, presenting programs on controversial issues, political cam¬ paigns, etc. While recognizing the importance of purely in¬ structional television, he emphasized the broader role “that we at the FCC expect of our educational stations.” He said, “I for one believe you should use your voice to participate in civic matters, to air positions on issues of public importance, and to provide programs for that large audience whose tastes are not often met by commercial outlets.” KCTS-TV, University of Washington, hosted the con¬ ference. Rudy Bretz, vice president of Television Systems Planning, served as the resource authority on new develop¬ ments in ETV, and spoke at the session. Meetings and Workshops Wayne State University. June 4—a one-day seminar in the uses of TV in education for the Canadian Association of Directors of Extension and Summer Schools. Boston University. June 7—School of Public Communication alumni annual salute to graduating class. Harold Bray- man, director of public relations for E. I. duPont de Nemours, speaker. National Community Television Association. June 14-19. 13th annual convention, Philadelphia. Among speakers: FCC Commissioners Cox, Ford, and Lee; NAEBers John Schwarzwalder, general manager of KTCA-TV, St. Paul; Donald V. Taverner, general manager of WQED and WQEX, Pittsburgh; and Martha Gable, director of radio- TV education, Philadelphia schools. The NAEBers par¬ ticipated in a special panel to discuss the role of CATV in ETV. Queens College. July 1-August 11. Summer ETV workshop, conducted on graduate level. National A-V Education Forum. July 18-20, Sherman House, Chicago. As part of NAVA convention. Workshop in Fund Raising. July 20-31, Syracuse University. Open to college and hospital administrators and other fund raisers. Information from Director, Chautauqua Center, Syracuse University, 610 E. Fayette St., Syracuse, New York, 13202. Awards and Fellowships • Two annual fellowships of $2,000 each in communications management have been established at the Annenberg School of Communications of the University of Pennsylvania, by American Broadcasting - Paramount Theatres, Inc. The fel¬ lowships will be awarded each year to one entering and one advanced student in the school’s new two-year course leading to an M.A. degree in communications management. Students will receive training in the regular Annenberg School curricu¬ lum and in addition, will receive enough specific training in advanced business courses to qualify for positions in manage¬ ment and business administration. • WGBH, Boston, has received an award for its radio cov¬ erage of the racial issue from the American Baptist Conven¬ tion. This is the first time in the ten years of the awards pro¬ gram that an educational station has won. • Five Michigan FM stations have received a “Creativity in Adult Education” award for 1963 from the state’s Adult Education Association for the weekly series Midweek Michi¬ gan, which the stations co-produce. Each program examines a different topic, with each station providing comment from its area. The stations are WDET, Wayne State University ; WFBE, Flint Public Schools; WKAR, Michigan State Uni¬ versity; WMUK, Western Michigan University; and WUOM, University of Michigan. • Douglas Wardwel'l, producer-moderator of the Connecti¬ cut Farm Forum, has received the Pioneer AAACE Award from the Northeast Region of the American Association of Agricultural College Editors. The farm program, believed to be the oldest continuous radio broadcast program in the na¬ tion prepared by an agricultural college, celebrated its 25th year on a special program May 9. The special broadcast in¬ cluded a message from Secretary of Agriculture Orville Freeman, and program ideas by all seven men who have emceed the program for the University of Connecticut Col¬ lege of Agriculture during the quarter century. • This year’s Wayne State Mass Communications Center Award of the Year went to James Schiavone, general man¬ ager of WWJ-AM-FM-TV, the Detroit News. He was cited for distinguished service to educational broadcasting. Among past recipients of the award are Garnet Garrison, Karl Haas, and Kathleen Lardie. News Notes PROGRAMS ^ WOUB-TV, Athens, Ohio, provided exclusive live and videotape coverage of President Johnson’s visit to the city in May, when he spoke about elimination of poverty in Ap¬ palachia. The programs were picked up live off- air and re¬ broadcast by commercial stations in Zanesville, Ohio, and Parkersburg, West Virginia. The videotape dubs were used by stations in Columbus, Cincinnati, and Huntington, West Virginia, and NBC’s Huntley-Brinkley. The speech was fed live by direct pick-up from WOUB Radio to CBS and West- inghouse radio stations. _ _ ^ KVCR-TV, San Bernardino Valley College, broadcast, live, an hour press conference with Nelson A. Rockefeller. He wrote each member of the student production crew a personal letter of thanks for “an excellent job.” ^ When President Johnson visited the University of Texas to deliver the commencement address and receive an honorary degree, KLRN-TV was set to broadcast the main events. Just 12 minutes before the scheduled pre-graduation show, an an¬ nouncement came that the open-air event had been moved to an auditorium because of a severe weather alert. Over the loudspeaker, the announcer went on to say that the overflow crowd could see the event on television. As rain and hail be¬ gan to fall, KLRN staffers acted, and TV equipment arrived at the auditorium in station wagons, convertibles, etc. Soaked to the skin, cast and crew hauled the equipment in, and in 65 minutes had a picture on the air. I WDET (FM), Wayne State University, has received an award from the American Association for State and Local History and Broadcast Music, Inc., for two series, Michigan’s Role in the Civil War and A Century Ago. The 'latter de¬ scribes the thoughts and attitudes of the American public 100 years ago, with scripts based on actual letters and diaries of the Civil War period. ^ The University of Colorado recently presented a D/^-hour musical program over KRMA, Denver. “Musical Sketchbook consisted of original compositions by university music facul¬ ty. Two sketches were taped in university studios, and the third was a tape from WQED, Pittsburgh, where a concert had been presented previously. James Dryden, program man¬ ager, radio-TV section, University of Colorado, produced the program. ^ The South Carolina ETV network recently presented a special program in which the ETV French dlasses of an ele¬ mentary school presented a skit in French. ^ WGBH, Boston, recently presented a program in which NAEB Newsletter, a monthly publication issued by the Na¬ tional Association of Educational Broadcasters, 119 Gregory Hall, Urbana, III. 61803. $5.00 a year, $7.50 including Washington Re¬ port. Editor: Betty McKenzie. Editorial assistant: Skip Robinson. Phonie 333-0580. Area Code 217. Reporters: Region I —Michael Ambrosino, EEN, 238 Main St., Cambridge, Mass. Region II —Shirley Ford, WUOT, University of Tennessee, Knox¬ ville. —Lou Peneguy, AETC, 2151 Highland Ave., Birming¬ ham, Ala. Region IV —Richard Vogl, KTCA-TV, 1640 Como Ave., St. Paul, Minn. 2 NEWSLETTER