NAEB Newsletter (February 1, 1965)

of the NATIONAL ASSOCIATION OF EDUCATIONAL BROADCASTERS VOL. 30, NO. 2 WASHINGTON, D.C. FEBRUARY, 1965 Schenkkan and Taverner Reelected Robert Schenkkan, KLRN-TV, and Donald Taverner, WQED- TV, have been reelected to the NAEB TV Board. Other Board elections were announced in the January Newsletter, but a run-off was necessary in the TV Division. Schenkkan has also been reelected as chairman of the TV Board. Need Personnel for Samoan ETV Teachers, producer-directors, and engineers are needed for the NAEB Samoan ETV project. Specifications call for second¬ ary teachers in all basic subject areas, with experience in teaching on TV; producer-directors with ITV production ex¬ perience ; and studio operation and maintenance engineers. Those who are qualified who would like to participate in the use of TV for instruction in the islands of American Samoa should write to: Coy Ludwig, Assistant Director, Office oi Research and Development, NAEB, 1346 Connecticut Avenue, N.W., Washington, D.C. 20036. Utilization Kits Available Two demonstration kits dealing with classroom utilization of TV will be released March 1. These have been developed by the NAEB under a U. S. Office of Education grant. Each kit consists of a 30-minute color film and a supple¬ mentary manual. One kit, “Preparing the Television Lesson,'' demonstrates the special considerations involved in preparing and producing a TV lesson for the classroom. The other, “A Case Study in the Elementary School,” shows how one sixth- grade teacher used a TV lesson on oceanography to teach some basic science generalizations. The NAEB 'Teaching Materials Library is distributing these kits on a loan basis, at a service fee of $5 for each use. For additional information, write Dr. Clair R. Tettemer, KFME, Fargo, North Dakota 58101. NAEB Testifies on Education Program In testimony before the House Education Committee at the end of January, educational broadcasters supported the in¬ clusion of educational radio and TV in President Johnson’s elementary-secondary education program. NAEB President William Harley said, “We are pleased that the bill makes specific mention of radio and television as supportive of edu¬ cational services and recognizes the contribution that these media are capable of making in carrying out the intent of the legislation.” Speaking for NAEB-ETS, C. Scott Fletcher pointed out that ETV stations can play a vital role in preschool education and in supplementing existing elementary and secondary fa¬ cilities and providing occupational, vocational, and technical and liberal education. Jerrold Sandler, NER director, pointed out that educational radio stations are already at work pro¬ viding programs to upgrade the level of education among cul¬ turally and economically deprived families in several sections of the country. Both educational radio and television are included for the first time in any general federal education program. Two of the five titles in the bills now before Senate and House com¬ mittees specifically mention improving libraries and instruc¬ tional materials, including libraries of instructional materials (including magnetic tapes), and developing supplementary edu¬ cation centers that could contract for educational radio and TV programs. More specific information about the bills has been sent to NAEB institutional members through division offices. Region III Plans Meeting NAEBers in Region III will meet March 21-23 at Miami University, Oxford, Ohio. Stephen C. Hathaway, director of broadcasting at Miami and chairman of the committee plan¬ ning the meeting, has announced that the program will be a three-pronged affair, covering the areas of ETY, ITV, and radio. Short papers and discussion will center around the theme —The Emerging Role of (ETV, ITV, Radio) in Our Edu¬ cational Society. Chairmen for the separate areas are: William Ewing, Ohio State University—ITV; Duane Tucker, Bowling Green State University—ETV; and Archie Greer, Ohio Uni¬ versity—radio. Registration, a social hour, and tours of WMUB, WMUB- TV, and the audio-visual service will be Sunday evening, March 21, with the opening session on Monday morning. The conference will adjourn at noon on Tuesday. • ETV program. Four speakers are scheduled: George Parkinson, director, Milwaukee Vocational and Adult Schools, “Programing for What—Locus: Milwaukee”; Donald Taver¬ ner, general manager, WQED, Pittsburgh, “A Philosophy of ETV Programing—Locus: Pittsburgh”; and Buren Robbins, Southern Illinois University, and E. H. Gillis, Ohio ETV Net¬ work, whose topics will be announced later. • ITV program. Topics and speakers scheduled are: “Clos¬ ing the Gap—Research and Practice,” Lee Dreyfus, associate director of TV, University of Wisconsin. “Some Suggestions for the Application of a Theory of Learning to Televised In¬ struction,” Charles J. McIntyre, director of instructional re¬ sources, University of Illinois. “Viewpoint of a School Execu¬ tive,” H. R. Cromwell, superintendent of schools, Middletown, Ohio. “Professional Training of ITV Personnel,” Le>vis Rhodes, director, Central Michigan ETV Council. “Findings, Demonstrations and Conclusions of CIC Seminars on ITV Production,” Colby Lewis, director of broadcasting, Michigan State University, assisted by representatives of other CIC institutions. “Appraisal of Current Developments in ETV Equipment,” Roger Peterson, consulting engineer, Jansky and Bailey. “Ford-Sponsored NAEB Projects for the Improve¬ ment of ITV,” speaker to be announced. Egon Guba, director, Bureau of Educational Research, Ohio State University, will speak, topic to be announced. • Radio program. This will cover the areas of research, community service, and instruction. Four of the six speakers