We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
On the Main Stem
or
• • they all use
Scene from
"The Broadway Melody”
“Bub, bub, bub," sings Bessie Love, as she dips her stockings in sparkling Lux suds. “What s the name of that son^“ asks Anita Page. “The Bubble Song from Lux,” is the reply.
Lux IS MADE of the purest materials known, by a special costly process. Extra-gentle, extrapure, it keeps all fine fabrics like new so much longer!
Even in hard water, this exquisite soap gives the loveliest, most caressing lather. “And it keeps the skin so adorably smooth and flowerlike,” the beautiful women of stage and screen agree.
Lever Bros. Co., Cambridge, Mass.
on "small time"
LU\"
L,ike the Movies and the Musical Shows the good I trouper finds Lux keeps a :
A
stage wardrobe like new i
A
<
A
A
WE’RE PROUD of the fact that Lux has ^ been “adopted" by every branch of ^ the theatrical profession. <
We don’t know how many good troupers i pack Lux in their suit cases — but we believe i
the two young vaudeville artistes in “The \ Broadway Melody’’ (shown in the picture * at the left) are typical. <
These clever young artistes reach Broad <
way, and their first action is to Lux their 1
stockings and other fine things, so they’ll be \ sparkling and fresh as they make their | rounds next morning. ^
On Broadway — in Hollywood — as well as ^
on tour — Lux plays a star role. ^
Every musical show in New York uses < Lux — to double the life of stockings ... <
Every big studio in Hollywood uses Lux to < double the life of screen clothes. i
And just as enthusiastically the beautiful 1 stars and players of stage and screen have ! adopted Lux Toilet Soap. ;
An overwhelming majority of New York’s important actresses, like 9 out of 10 movie ; stars, guard the loveliness of satin-smooth ; skin with this gentle, caressing new toilet soap. In 71 out of 79 of New York’s legitimate theatres Lux Toilet Soap is the official soap in all dressing rooms.
We are proud of this record. We hope it • warrants a curtain call ! We want Lux and i LuxToilet Soap always to keep the friendship i of the women — men, too — of the theatre. i