[N.B.C trade releases]. (1953)

Record Details:

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2 NBC Radio Schedule Most of the program changes will be effected on Sunday with Saturday running a close second in number of new programs booked. Sunday will feature an entirely new schedule from 8 to 9:00 a.m, and 1:00 in the afternoon until Midnight. Saturday will be programmed in large blocks with the FOOTBALL GAME, FOOTBALL ROUNDUP and ASK THE SPORTS WORLD taking up the 1:30 to 5:45 p.m. period and THE BIG RREVIEW giant record program featuring Art Ford as host and guest disc jockeys from around the country for two hours starting at 11:30 a.m, Fitted in with the best of the old program schedule, NBC radio network listeners will find music night on Mondays, adventure night with "who-done-its" on Tuesdays; general variety on Wednesdays and Thursdays and comedy night on Fridays. Due to commercial commitments, a few of the programs have started prior to Oct. 4, but the majority of the shows listed below start during the week of October 4 to 10. Here are the new programs: Every night 12 Midnight to 12:05 a.m. MIDNIGHT COLUMN, for which 50 outstanding newspapermen have been signed, The program will feature one guest columnist each night, reporting from the NBC affiliated station in his own area. Danton Walker of the New York Daily News starts the series with "What Is a Broadway Columnist?" Others to follow during the week are Stanton Delaplane, West Coast writer; Bill Monroe, New Orleans Item; Wright Bryan, Atlanta Journal; Earl Wilson, New York Post, and Dick West, Dallas News. Others scheduled for future are Herb Rau, Miami News; Nick Kenny, N.Y. Daily Mirror; Sidney Skolsky, N.Y. Post; Inez Robb INS; Igor Cassini, N.Y. Journal American; Betty Beale, Washington; Erskine Johnson, Hollywood; Ed Guthman, Seattle. (more )