[N.B.C trade releases]. (1954)

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TRADE NEWS February 1, 195^ PRESIDENT BAYAR OF TURKEY VISITS NBC; SEES COLOR TELECAST OF 'ZOO PARADE' AND REHEARSAL OF 'TELEVISION PLAYHOUSE' President Celal Bayar of Turkey was the guest of the National Broadcasting Company on Sunday, Jan. 31. He toured the net¬ work's Radio City headquarters and viewed color television for the first time . The tour was followed by a brief reception in the NBC executive offices. After the reception the President, at his request was escorted to the roof of the towering RCA building for the breath¬ taking spectacle of the world's largest city. Present to greet the Turkish President were: Frank Folsom, President of the Radio Corporation of America; Sylvester L. Weaver,. Jr., President of the National Broadcasting Company; Robert W. Sarnofj Executive Vice President of the National Broadcasting Company; Joseph V. Heffernan, the network's Vice President for Finances and Services; Thompson H. Mitchell, President of RCA Communications, and Mead Brunet, Vice President and Managing Director of the RCA International / / Division . Accompanying President Bayar was Madame Bayar and members o. the official party with whom he is making his first visit to the United States . (more) PRESS DEPARTMENT, NATIONAL BROADCASTING COMPANY, 30 ROCKEFELLER PLAZA, NEW YORK 20, NEW YORK