[N.B.C trade releases]. (1954)

Record Details:

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NBC -TV NEWS 6,432,000 SETS INSTALLED IN U.S.A* IN 1953 BRING NATIONAL TOTAL UP TO 27,666,000 NBC Estimate Reveals Year As Second Biggest Television had its second biggest year in 1953 with a total of 6,432,000 sets installed dur¬ ing the 12-month period, according to an estimate released today by Hugh M. Beville, Jr,, director of research and planning for NBC, ^As of Jan. 1, 1954, television installations in the United States totaled 27,666,000, Beville said. This was an increase of 593,000 over the Dec, 1, 1953, figure. The 5,4-32,000 set increase in 1953 was exceeded only in the peak TV year of 1950, when about 6,500,000 sets were installed, Beville pointed out that post-freeze TV markets accounted for 2,626,000 new sets, or nearly 4l per cent of the 1953 increase. The NBC -TV network as of Jan. 1, 1954, in¬ cluded 146 operating stations, of which 113 were interconnected. This interconnected network serves areas accounting for 26,753,000 sets, or 9°*7 per cent of all sets in the country. o NBC -New York, 2/2/54