[N.B.C trade releases]. (1954)

Page scan 000267 from [N.B.C trade releases].

Record Details:

Title:
[N.B.C trade releases].
Date:
1954
Publisher:
[New York, N.Y. : National Broadcasting Company]
Volume:
[N.B.C trade releases].
Leaf #:
000267
Language:
English
Subjects:
National Broadcasting Company -- Periodicals, Television programs -- United States -- Periodicals","Radio programs -- United States -- Periodicals","Press releases
Contributor:
University of Maryland, College Park
Sponsor:
University of Maryland, College Park
Coordinator:
Media History Digital Library
Date Added:
May 30, 2024
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TRADE NEWS April 23j 1954 PLYMOUTH TO SPONSOR SWAYZE NEWS SHOW ON FOUR MAY DATES Plymouth Division, Chrysler Corporation has purchased four JOHN CAMERON SWAYZE news programs on behalf of Plymouth cars and trucks it was an¬ nounced today by Fred Horton, director of sales for the NBC Radio Network. The news programs, bought through N.W, Ayer & Sons agency, will be heard on Tuesdays, May 4 and 11, and on Thursdays, May 6 and 13 (9:309:35 P .m. , EDT) . o LIGGETT & MYERS SIGNS FOR 20 NBC RADIO PARTICIPATIONS; PLYMOUTH DIVISION OF CHRYSLER TO SPONSOR 9 MORE Twenty-nine participations were signed this week for sponsor¬ ship on the NBC Radio Network, it was announced by Fred Horton, di¬ rector of sales for the NBC Radio Network. Twenty-six of the new participations are in NBC’s Three Plan, two in ROADSHOW and one in WEEKEND. (more) PRESS DEPARTMENT, NATIONAL BROADCASTING COMPANY, 30 ROCKEFELLER PLAZA, NEW YORK 2 0, NEW YORK