[N.B.C trade releases]. (1954)

Record Details:

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2 Birmingham network which pioneered in color television, thus making it possible for color reception to be a reality in Birmingham in the very near future. In preparation for this event, we have ordered color tele¬ vision transmitting equipment so as to be ready for the day when color television comes to Alabama." Bannister said: "We welcome these new affiliations in a vigorously growing top Southern market into our family of stations. Both WAPI, which went on the air in 1922, and with which we once be¬ fore enjoyed a close association, and WABT, which began operations July.l, 194-9, are real pioneers in the broadcasting business and have developed loyal and enthusiastic audiences." It is expected that WABT, WAPI and WAFM will commence broad¬ casting the NBC program schedule July -4, 1954, Bannister said. Arrangements are being concluded for termination of the present CBS affiliation. NBC -New York, 4/30/54