[N.B.C trade releases]. (1954)

Page scan 00085 from [N.B.C trade releases].

Record Details:

Title:
[N.B.C trade releases].
Date:
1954
Publisher:
[New York, N.Y. : National Broadcasting Company]
Volume:
[N.B.C trade releases].
Leaf #:
00085
Language:
English
Subjects:
National Broadcasting Company -- Periodicals, Television programs -- United States -- Periodicals","Radio programs -- United States -- Periodicals","Press releases
Contributor:
University of Maryland, College Park
Sponsor:
University of Maryland, College Park
Coordinator:
Media History Digital Library
Date Added:
May 30, 2024
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M D P c°l°r television presents Ilf A MAX LIE6MAN • NBC -TV AFFILIATES PLAN WIDE PROMOTION FOR FIRST MAX LIEBMAN ' SPECTACULAR* Glittering "first night" treatment of NBC's forthcoming color "spectaculars" series is being planned by many of the network's affiliates across the nation. Typical of the opening-night theme scheduled for SATINS AND SPURS, first of the Sunday night series (Sept. 12,7:30-9 p.m., EDT) to be produced by Max Liebman, is that planned by WKY-TV, Oklahoma City, Okla, The station is issuing engraved invitations to prominent civic and business leaders to watch the premiere on color sets in the WKY-TV studios. First-nighters will be presented with NBC's "play¬ bills" for the production. As a memento of the occasion, the station is printing charter member color television certificates to be given the guests at the conclusion of the program. Ten-second kinescope-trailers of Betty Hutton in preparation for her TV debut in "Satins and Spurs" are being shown by more than 170 NBC affiliates. Hazel Bishop Color Cosmetics and the Sunbeam Corporation will share sponsorship of the 90-minute color extravaganza. o NBC-New York, 9/7/5^ PRESS DEPARTMENT, NATIONAL BROADCASTING COMPANY, 30 ROCKEFELLER PLAZA, NEW YORK 20, NEW YORK