[N.B.C trade releases]. (1957)

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2 Educational Project The editorial tribute comes in the wake of the completion of the first 13-week cycle of NBC Educational Television Project programs, - the first live programming ever produced expressly for educational TV stations on a nationwide basis. From 6:30 to 7 p.m., EDT, five days a week, from March to June, NBC beamed across the nation educational programs on American literature, world geography, mathematics, American government, and music. "Some of the nation* s most distinguished figures related to the specific subjects participated in and conducted these programs, which were afforded additional program time through the use of kinescope recordings by stations other than those included in the basic educational TV network, "Mr. Aaronson writes. "University professors of acknowledged superiority in their fields, and such personages as the Vice President of the United States, members of the United States Supreme. Court and Congress were contributors." NBC is "justifiably proud," he notes, of a letter of com¬ mendation received by Robert W. Sarnoff, NBC President, from Clifford M. Hardin, Chancellor of the University of Nebraska, operating educational station KUON-TV in Lincoln. He quotes Mr. Hardin: "A significant number of midwesterns have had a unique opportunity to view leading scientists, men of letters and national figures in pro¬ grams designed especially to impart information. . .Many Nebraskans would have had no other access to such minds and talents had not a national network and an educational program service dared to step so boldly forth. " o NBC -New York, 6/28/57