[N.B.C trade releases]. (1957)

Page scan 000279 from [N.B.C trade releases].

Record Details:

Title:
[N.B.C trade releases].
Date:
1957
Publisher:
[New York, N.Y. : National Broadcasting Company]
Volume:
[N.B.C trade releases].
Leaf #:
000279
Language:
English
Subjects:
National Broadcasting Company -- Periodicals, Television programs -- United States -- Periodicals","Radio programs -- United States -- Periodicals","Press releases
Contributor:
University of Maryland, College Park
Sponsor:
University of Maryland, College Park
Coordinator:
Media History Digital Library
Date Added:
May 30, 2024
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NEWS June 7, 1957 HIGH ENTHUSIASM FOR NBC EDUCATIONAL TELEVISION PROJECT IS EXPRESSED IN TRIBUTES FROM ETV STATIONS The enthusiasm of the nation’s ETV stations for the NBC Educational Television Project, undertaken in cooperation with the Educational Television and Radio Center at Ann Arbor, Mich., has been nowhere more evident than in the tributes coming into network headquarters with the close of the Project’s first 13-week program cycle (June 7 ) . The ETV stations were linked together March 13 to receive their first live interconnected broadcasts: five weekly programs devoted to American literature, American government, world geography, mathematics and opera history. Progress reports on what has been described as "the first break-through of higher education on the commercial networks" have been coming from all parts of the country. From Lincoln, Neb.: "In addition to enabling Nebraskans to receive live network educational programs originating from both New York and Washington cultural centers, the five program series provided many local viewers with their first taste of ETV," writes Jack McBride, director of KUON-TV, University of Nebraska station. "Because of local situation, heretofore KUON-TV programmed only (more ) PRESS DEPARTMENT, NATIONAL BROADCASTING COMPANY, 30 ROCKEFELLER PLAZA, NEW YORK 20, NEW YORK