[N.B.C trade releases]. (1957)

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NBC SPOT SALES ISSUES MARKET DATA BOOKS ON DENVER AND LOUISVILLE AREAS The fast-growing Denver and Louisville areas are the sub¬ jects of two market data books which have been issued by NBC Spot Sales as part of a continuing study of major markets. Metropolitan Denver's population has increased 97 per cent since 1940 and Louisville's population has risen 53 per cent in the same period, according to figures in the data books , The two markets now rank 26th and 28th, respectively, in population. Market data books already issued by NBC Spot Sales include research on Cleveland, Seattle, Washington, D.C., and Miami, studies on St. Louis and Chicago are now in preparation. Copies of the data books are available at the Research Department, NBC Spot Sales, 30 Rockefeller Plaza, New York, N.Y. o NBC-New York, 9/16/57 publicity department NBC SPOT SALES 30 Rockefeller Plaza , N. Y. 20, N. 1. Cl 7-8300