[N.B.C trade releases]. (1958)

Page scan 0005 from [N.B.C trade releases].

Record Details:

Title:
[N.B.C trade releases].
Date:
1958
Publisher:
[New York, N.Y. : National Broadcasting Company]
Volume:
[N.B.C trade releases].
Leaf #:
0005
Language:
English
Subjects:
National Broadcasting Company -- Periodicals, Television programs -- United States -- Periodicals","Radio programs -- United States -- Periodicals","Press releases
Contributor:
University of Maryland, College Park
Sponsor:
University of Maryland, College Park
Coordinator:
Media History Digital Library
Date Added:
May 30, 2024
Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

FEATURE SERIES OF LETTERS TO RADIO -TV EDITORS BY ROBERT W. SARNOFF WINS AN AWARD FOR NBC FROM AMERICAN PUBLIC RELATIONS ASSOCIATION FOR RELEASE FRIDAY A.M. , MAY 2 A series of letters to radio-TV editors by Robert W. Sarnoff, President of the National Broadcasting Company, has won for NBC a Certificate of Achievement of the American Public Relations Associa¬ tion as an "outstanding program in the public relations field during 1957." The citation praised Mr. Sarnoff* s personal efforts "to broaden public acceptance of (NBC's) activities through a broader knowledge of its objectives, policies and problems," and added that his letters were hailed by the radio-TV press as ushering in "a new era of candor in the broadcasting industry." The award was the only one made to a broadcasting network organization. It was presented at the annual awards dinner of the Association at the Waldorf-Astoria Hotel, New York, last night (May 1). The citation read: "During 1957* the National Broadcasting Company, under the direction of its President, Robert Sarnoff, established a public relations program designed to broaden public acceptance of its activities through a broader knowledge of its objectives, (more ) PRESS DEPARTMENT, NATIONAL BROADCASTING COMPANY, 30 ROCKEFELLER PLAZA, NEW YORK 20, NEW YORK