[N.B.C trade releases]. (1959)

Page scan 0003 from [N.B.C trade releases].

Record Details:

Title:
[N.B.C trade releases].
Date:
1959
Publisher:
[New York, N.Y. : National Broadcasting Company]
Volume:
[N.B.C trade releases].
Leaf #:
0003
Language:
English
Subjects:
National Broadcasting Company -- Periodicals, Television programs -- United States -- Periodicals","Radio programs -- United States -- Periodicals","Press releases
Contributor:
University of Maryland, College Park
Sponsor:
University of Maryland, College Park
Coordinator:
Media History Digital Library
Date Added:
May 30, 2024
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June l, 1959 TONI COMPANY AND PHILIP MORRIS SIGN AS NEW SPONSORS OP 'THE LORETTA YOUNG SHOW' ON THE NBC -TV NETWORK SUNDAY NIGHTS DURING THE 1959-60 SEASON The Toni Company and Philip Morris have signed as new sponsors of "The Loretta Young Show" during the 1959-60 season on the NBC Television Network, it was announced today by Walter D. Scott, Executive Vice President, NBC Television Network. The show, now in its sixth season, will continue to be telecast Sundays, 10-10:30 p.m. (NYT), featuring Miss Young as star and hostess, with guest appearances by other entertainers. The agency for the Toni Company is North Advertising, Inc., and Philip Morris is represented by the Leo Burnett Company, Inc. The Philip Morris buy is for its Marlboro cigarettes. o PRESS DEPARTMENT, NATIONAL BROADCASTING COMPANY, 30 ROCKEFELLER PLAZA, NEW YORK 20, NEW YORK