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M THE NATIONAL BROADCASTING COMPANY
Rockefeller Plaza, New York 20, N. V.
JACK TRACY ROOM 320
2 X H
NBC RE-EMPHASIZES LONG-STANDING POLICY OP NON-DISCRIMINATION IN EMPLOYMENT AND REAFFIRMS PRINCIPLE THAT PROGRAMS OF U.S.
SCENE MUST PORTRAY MEMBERS OF MINORITY GROUPS FAIRLY
FOR RELEASE MONDAY A.M., JUNE 4
The National Broadcasting Company today re-emphasized its long-standing and continuing policy of non-discrimination in employment and reaffirmed its adherence to the principle that programs depicting the American scene must portray "all members of minority groups fairly and honestly, avoiding stereotypes, in a manner consistent with their relationship to society as a whole and with the realities of everyday life."
NBC’s objectives were defined in a letter from Mort Werner, Vice President, Programs, NBC Television Network, to NBC producers and production companies supplying programs to NBC.
The text of Mr. Werner's letter follows:
"The purpose of this letter is to direct your attention to NBC's long-standing and continuing policy of non-discrimination in employment and of encouraging in all programs broadcast on our facilities a natural reflection of the role of minority groups in American life.
"NBC’s employment policy is simple, clear and well known:
There can be no discrimination because of race, creed, religion or national origin against anyone seeking employment with NBC. This principle applies, without exception, in all phases of NBC's operations.
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k Department, Room 320