[N.B.C trade releases]. (1963)

Page scan 00021 from [N.B.C trade releases].

Record Details:

Title:
[N.B.C trade releases].
Date:
1963
Publisher:
[New York, N.Y. : National Broadcasting Company]
Volume:
[N.B.C trade releases].
Leaf #:
00021
Language:
English
Subjects:
National Broadcasting Company -- Periodicals, Television programs -- United States -- Periodicals","Radio programs -- United States -- Periodicals","Press releases
Contributor:
University of Maryland, College Park
Sponsor:
University of Maryland, College Park
Coordinator:
Media History Digital Library
Date Added:
May 30, 2024
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3 Marion Stephenson Miss Stephenson was given her longest title in February, 1956: senior operations analyst in the staff administrative budget and financial evaluation area. In 1959* she was named director of business affairs of NBC Radio. In 1962, Miss Stephenson was elevated to Vice President. She was apprised of her election the day after returning from a trip to Yugoslavia and Greece. As Vice President, Administration, for NBC Radio, Miss Stephenson is responsible for business affairs, sales service and traffic and some areas of the engineering department. Miss Stephenson says she has a "somewhat unorthodox approach to the business field. Most business people," she thinks, "are involved in costs and profits mainly. They don’t know that the financial side is the focal point of a whole company. " According to Miss Stephenson, the NBC financial staff believes in working with the sales and programming people at the network to help them solve their problems by explaining how the financial end of the business ties in with their efforts. Miss Stephenson is a member of the International RadioTelevision Society and the Money Marketeers of New York University. She lives in Bronxville, N. Y. NBC -New York, 5/1/63