[N.B.C trade releases]. (1964)

Record Details:

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NBC NEWS ELECTION YEAR ’64 NBC NEWS-ROPER POLL ANALYZES JOHNSON’S LEAD OVER GOLDWATER NBC CONVENTION CENTRAL, ATLANTIC CITY, Aug. 26 — Following is a report on the third and last of a series of polls, commissioned byNBC News and conducted by Elmo Roper and Associates, which have been presented as part of the NBC News coverage of the Democratic National Convention. The third poll analyzes the sources of strength currently available to Johnson and Goldwater. It was reported by NBC News correspondent Elie Abel last night (Aug, 25). ABEL: Ten weeks from today America will choose between Lyndon Baines Johnson and Barry Morris Goldwater for President. Even after allowing for the "hidden" or "undercover" vote, which appears to help Goldwater more than Johnson, our NBC News-Roper survey shows the President a long way out in front at this early stage of the campaign. Let's recap the figures : 67 per cent 28 per cent 5 per cent Johnson Goldwater Undecided or wouldn’t say As Election Day draws nearer, the gap is bound to narrow. American Presidential elections are never so one¬ sided as these polling figures would suggest. Even in the 1936 Roosevelt landslide, the Republican contender, Alf Landon, polled 39 per cent of the popular vote to FDR’s 58 per cent, the rest scattered among five splinter parties.