[N.B.C trade releases]. (1955)

Record Details:

Title:
[N.B.C trade releases].
Date:
1955
Publisher:
[New York, N.Y. : National Broadcasting Company]
Volume:
[N.B.C trade releases].
Leaf #:
0003
Language:
English
Subjects:
National Broadcasting Company -- Periodicals, Television programs -- United States -- Periodicals","Radio programs -- United States -- Periodicals","Press releases
Contributor:
University of Maryland, College Park
Sponsor:
University of Maryland, College Park
Coordinator:
Media History Digital Library
Date Added:
September 21, 2023
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TRADE NEWS December 1, 1955 * ERNIE KOVACS SHOW' (FIVE TIMES A WEEK) STARTS ON NBC-TV, MONDAY, DEC. 12 Master of Unpredictable Whimsey Will Be Aided By His Wife, Singer-Comedienne Edie Adams, in Daytime Series Ernie Kovacs, the comedian with a cigar and a great talent for mirth-quaking procedures, will return to the NBC-TV Network on Monday, Dec. 12 as ring-leader and guiding spirit of THE ERNIE KOVACS SHOW (Mondays through Fridays, 10:30 a.m., EST) . Not only that, but he is bringing along as a regular cast member, his comely wife, Edie Adams, the singer-comedienne with the beautiful - nay, gorgeous - face. Edie is the same shapely blonde who sang her way through the recent, smash Broadway show "Wonderful Town . " Musical background for the program will be supplied by NBC staff conductor Archie Koty and Orchestra. The show's format will be wide open. Tom Loeb, national program manager for NBC, explains it as, "A potpourri in which Ernie will be free to roam. He'll have elbow room to utilize all his wonderful satirical talents as well as his skill with what I would call TV technical humor - laughs built on using camera and other mechanical tricks." (more) PRESS DEPARTMENT, NATIONAL BROADCASTING COMPANY, 30 ROCKEFELLER PLAZA, NEW YORK 20, NEW YORK