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NBC Transmitter
lUNGLE BROADCASTING
Former WSOC Announcer Reports on Role of Pacific Network in Bringing II. S. Programs to Troops
LISTENING CALENDAR— Captain Rouens, officer in charge of a jungle Network station, i distributes program highlights on such mimeographed calendar sheets as the above. Many J prominent shows of American networks are represented.
NEW YORK.— GI Joe fighting the war in the Southwest Pacific is getting plenty of honest-to-goodness Yankee entertainment-thanks to the Jungle Network!
In a recent letter to William S. Hedges, NBC vice-president in charge of stations, Army Captain William E. Ro wens, Jr. tells the story of war-time radio in that theater.
Rowens, former member of the announcing staff at WSOC, Charlotte, North Carolina, joined the Army back in ’42 and shipped out to New Guinea last year. He was lucky enough to get in at the start of the radio picture for the Southwest Pacific, and helped in the installation of practically all the stations out there. What’s more, Rowens had the “honor,” as he calls it, of selecting the name by which the group is known. It’s the Jungle Network, and very appropriately so.
Writes Rowens: “How fitting it is! Every place we have set up a station is in the jungle— not a city, a town, or even a native village!” Today, Rowens is running one of the stations himself. He’s officer in charge of the Armed Forces Radio Station WVTE.
Rowens writes at some length about their style of operation and programming in New Guinea . . . says it’s exactly like it is in the States. They get all the topranking shows, and broadcast 11 hours a day. If there’s a news break, they stay on the air straight through— from 6:00 a.rn. until 11:30 p.m. Their news coverage is the best. They have an elaborate system of monitoring news from the States and also the news direct from over there. To prove that the Jungle Network is right on its toes, Rowens mentions the Le^te and Luzon invasions. The New Guinea stations carried the home network news at the same time it was being given to us — and from the same sources.
The jungle stations receive transcriptions of all the shows from home minus the commercials, hut they add their own. They build their commercial spots for the |)articular area being served. They also plan numerous campaigns on .Accident Prevention, War Ronds and the like. Rowens says these campaigns could cover many a chapter. And he writes very enthusiastically about the Thesaurus Li
braries issued by NBC’s radio recording division. Rowens says some of the stations were fortunate to get them — but not enough to go around. He describes these musical libraries in one word— “Swell!” Captain Rowens has designed an attractive mimeographed calendar containing radio highlights lor each month. A typical month’s listening chart is re})roduced on this page.
GI Voices Reach Home
WILKES-BARRE, PA.-Station WBRE recentlv brought listeners a punch human interest program with recordings of the voices of 10 Wyoming Valley servicemen overseas. The participants had special messages to their families hack home recorded in the theaters of war where they were serving. Ihe program drew wide attention throughout the valley.