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NBC Transmitter (Dec 1945-Jan 1947)

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6 NBC Transmitter PROGRAMS AND STATIONS WIN LISTENERS THROUGH PROMOTIONAL DISPLAYS If SPD is celebrating its 25th anniversary on the air. The Toledo, Ohio, station is plenty promotion-minded as the display above proves. An old-time sod house was to be used for KW'BW' broadcasts during the 75th birthday celebration of Hutchinson, Kansas. W illiam W'yse and V ern Minor of KW BW' flank early settlers. I 11 V £ , ... Kiim ; #>T l Amnia 1 I 1 | | A sporting store in Terre Haute, Indiana, displays winning letter of baseball contest held by WBOW', and mentions “The Great McGraw ” recently heard on NBC’s Cavalcade of America.” Brentano’s in Chicago, features Dr. Ralph W'. Sockmans new book, “Now to Live.” The clergyman is presiding minister of NBC’s “National Radio Pulpit.” Daily rotation of program pictures by W'OPI (Kingsport, Tenn.), has been achieved by using slotted display boards. The Tulsa, Oklahoma, ballpark has a sign 14-feet high promoting the home-town station, KVOO. A total of 106 events at the field meant over 300,000 people have seen the sign. Note to art lovers: it’s done in bright blue and yellow.