The New Movie Magazine (Jan-Sep 1935)

IN THIS PICTURE LADY, you're lovely! Radiant, fresh, and in the bloom of young womanhood. And behind that young and lovely face is a mind full of an old wisdom . . . old as womankind itself. . . and it decrees "keep lovely." So your dressing table is laden with fine creams and lotions and cosmetics fragrant as a garden in June. And every other aid devised to make lovely woman lovelier still . . . and to keep her that way! Among these aids . . . and you're very wise ... is a certain little blue box. It won't be on your dressing table, but discreetly placed in your medicine chest. Its name is Ex-Lax. Its purpose ... to combat that ancient enemy to loveliness and health . . . constipation ... to relieve it gently, pleasantly, painlessly. You see, while Ex-Lax is an ideal laxative for anyone of any age or either sex, it is especially good for women. You should never shock your delicate feminine system with harsh laxatives. They cause pain, upset you, leave you weak. Ex-Lax is gentle in action. Yet it is as thorough as any laxative you could take. And this is so important! . . . Ex-Lax won't form a habit. You don't have to keep on increasing the dose to get results. And it's so charmingly easy to take — for it tastes just like delicious chocolate. And That "Certain Something' These are the cold facts about Ex-Lax. But there is more than that. It's the ideal combination of all these qualities — combined in the exclusive Ex-Lax way — that gives Ex-Lax a "certain something"— a certain satisfaction— that puts Ex-Lax in a class by itself. Our telling you won't prove that. You must try it yourself to know what we mean! In 10c and 25c boxes— at any drug store. Or use the coupon below for free sample. When Nature forgets — remember EXLAX THE CHOCOLATED LAXATIVE MAIL THIS COUPON— TODAY! EX-LAX, Inc., P. O. Box 170 Times-Plaza Station, Brooklyn, N. Y. B-25 Please send free sample of Ex-Lax. Name Wide World Charlotte Henry's option was not taken up. Has she a chance? JUNIOR HOLLYWOOD PICTURE audiences can prepare themselves for many new faces among the younger players this coming season. Many of the major studios have four or five young people of whom they expect big things — and from what I can see, will probably fulfill their hopes. Mary Jordan, younger sister of that well-known star, Dorothy Jordan, is one young lady you'll be hearing about soon. Mary has been awarded no roles, yet she does seem to have what most self-made stars of today possess — a definite determination. Though the sister of Dorothy Jordan, and sister-in-law of Merian C. Cooper, RKO executive, Mary insists on going to the various studios herself and doing "bit" work. She has just completed atmosphere work in "Grand Old Girl," the new May Robson picture, and because the studio sent out so much publicity on the fact that Dorothy Jordan's sister was in the picture (some papers even announced she had the second lead), Mary plans to change her name to avoid that happening in the future. It is for that reason, plus the fact that her stage work proves her ability that I feel you will be hearing from Mary Jordan soon. Producers — Here's an idea. How about an all-star musical picture featuring Hollywood's young starlets? Warner Brothers, after months of pleading by letter, wire, telephone and in person, on the part of Patricia Ellis to have them hear her sing, finally broke down the other day and tuned in on a local radio program featuring Pat as guest of honor. To the boss' astonishment, they discovered what we've all known for a year: that Pat has one of the loveliest "blues" voices in Hollywood. To the other studios, let me suggest that Jean Parker, Richard Cromwell, Trent Durkin, Charlotte Henry, Joan Marsh and Ben Alexander have excellent singing voices. Tom Brown, Howard Wilson, Johnny Downs, Jacqueline Wells, and Richard Brodus are swell tap dancers, Anita Louise is a top-notcher on the harp (ask her neighbors if you don't believe me), Dick Winslow plays eleven musical instruments, and all this going to waste while studios sit back and let their one singing and dancing star do the work for every production. Most of these players mentioned are not under contract to a studio, and could undoubtedly be corralled for what might be the most novel musical production of the year. The Frank Albertsons seem to be falling for each other all over again. Mary Jordan, shown with John Beal, refuses to succeed on sister Dorothy's name. Last Tuesday, Mrs. Albertson (Virginia Shelly) fell down a full flight of steps — and two hours later, Frank, the perfect husband, followed in his wife footsteps — or missteps. Two days later Hollywood's younger set may be the stars of the future. Here's what they're doing this month By HENRY WILLSON Sue Carol, Howard Wilson, and NEW MOVIE. Read what the author says about putting Howard and others in musicals. Virginia sprained her left ankle; an hour and a half after Frank had sprained his right ankle on the "Bachelor of Arts" set over at the studio. Never a dull moment. Charlotte Henry becomes the Peter Pan of the film industry. Charlotte who gained fame as Alice in "Alice in Wonderland," has just completed another fairy tale role in "Babes in Toyland." This girl is different from most of Hollywood's feminine members of the younger set. Instead of striving, at the age of fifteen or sixteen, to be the sophisticated ingenue of the screen. Charlotte (who is older than many of our ingenue sophisticates) has a yen to remain the Alice age for many years to come. And Charlotte has very good reasons. First, she doesn't feel or look any older than that age, and secondly, she has complete monopoly on that type of role — and her ambition is to do them all. Jean Rouverol, young Pasadena girl, signed by Paramount for the leading role in "Eight Girls in a Boat," and later forced by her illness to give up the part, has now been given the romantic lead opposite Julian Madison in "It's a Gift" — W. C. Fields' last picture. A blood-curdling scream, followed by a wild shout and a loud crash, caused a near panic recently on an RKO set during the filming of a quiet scene. Investigation revealed that 14-year old Jimmie Butler had curled up in two chairs, off-stage, to take a nap. Evidently the uncomfortable position made him dream. At any rate Jimmie screamed suddenly and came up fighting the chairs which had formed his bed. Everyone had a good laugh, but was Jimmie 's face red! 46 The New Movie Magazine, February, 1935