The New Movie Magazine (Jan-Sep 1935)

APR 26 1935 ©C1B 260038 new movie VOL. XI No. 6 • • • JUNE 1935 CATHERINE McNELIS, Publisher Frank J. McNeil's, Managing Editor* Bert Ad ler, Eastern Editor • John C. Mitchell, Western Editor • Verne Noll, Art Director • Mary Martin, Director of Home Service A GLIMPSE AT THE EDITOR'S NOTEBOOK WITH the advent of the warm summer weather and the promise of the scorching heat to come, our thoughts naturally turn toward vacations in the mountains or at the seashores, or toward a little lake somewhere in the deep forests. We look forward to those days of release from the cares of business and of household routine and gaily envision the carefree periods of play and recreation. In other days vacations were only for the thrifty souls or those whom fortune had favored. To these went the pleasures of seeing far-off places and enjoying the cooling breezes of some vacation resort. Today, some of these pleasures are open to the stay-at-homes, or to those whom business detail denies release. We refer you to your home-town theater. STEP by step with the advance of science in other lines, the motion picture theater has grown. Better pictures, better stories, better direction and better acting on the screen is complemented in the theater itself by better seating, better sound and projection, and best of all, better atmospheric control. No longer is it necessary to avoid the theater as being too warm and uncomfortable in the hot summer months. On the contrary, many a theater can justly invite you indoors with the promise of "twenty degrees cooler than outside." And so, the little movie house can be the vacation-place, where the stay-at-homes can be entertained in coolness and comfort, and at the same time have the vicarious pleasure of seeing how the rest of the world lives and plays. TO Carl Laemmle, Sr., on the twentieth anniversary of the founding of Universal City, where Universal pictures are made, go the congratulations and best wishes of the entire movie industry. "Uncle Carl," as he is fondly known to everyone, has been in the motion picture business for twenty-nine years. Starting on his meager savings of a few hundred dollars, as the proprietor of a small theater in Chicago, Mr. Laemmle has built a business that now deals in millions of dollars a year, and has offices scattered throughout the entire world. For twenty years, as the owner and guiding genius of Universal pictures, "Uncle Carl" has safely weathered many storms of depression, THE BEST OF THE MONTHS STORIES OF THE STARS Diary of a Hollywood News Hound — Marian Rhea 4 Do Men Like to Hear the Truth About Themselves? 6 It's a Fake Cholly Marsh 15 Why the Stars Can't Stay Married —Louis E. Bisch, M.D.. Ph.D. 16 I Owe a Lot to Will Rogers Elsie Janis 1 8 If.Garbo Wears a Hat Whitney Williams 19 Don't Forget — The Girls Leon Surmelian 20 Hollywood Is Dangerous to Youth — Gene Raymond 21 Shopping with Joan Maude Cheatham 25 Constance Should Have Been a Boy — Joan Bennett 28 Troubadour ob de Lawd Herb Howe 32 NEWS OF THE FORTHCOMING FILMS On-the-Set Reviews Barbara Barry 31 NEW MOVIE'S SPECIAL DEPARTMENTS Tower Star Fashions 22 Hollywood Day by Day Nemo 26 The Film Stars at Play Grace Kingsley 30 Maureen O'Sullivan Gives a Bridge Party — Katherine Hartley 33 Leisure Loveliness 36 Junior Hollywood Henry Willson 38 Music in the Movies John Edgar Weir 40 The Make-Up Box Marilyn 50 You Tell Us 70 Tower Star Fashions Stores 34 COVER DESIGN BY K. BLACKSMITH When changing address send us both old and new addresses, and allow five weeks for the first copy to reach you. Published Monthly by TOWER MAGAZINES, Inc., 4600 Diversey Avenue, Chicaso, III. Executive and Editorial Offices: 55 Fifth Avenue, New York, N. Y. . . . Home Office: 22 No. Franklin St., Wilkes-Barre, Pa. Western Editorial Office: 7046 Hollywood Blvd., Hollywood, Cal. Officers: Catherine McNelis, President, John P. McNelis, Vice-president; Theodore Alexander, Treasurer, Marie L. Featherstone, Secretary. R. H. Flaherty, Advertising Director; E. L. Schroeder, Eastern Advertising Manager; S. B. Galey, Western Advertising Manager; R. M. Budd, Pacific Coast Representative. Advertising Offices: 55 Fifth Avenue, New York, N. Y., 919 Nc. Michigan Ave., Chicago, III., Russ Building, San Francisco, Cal. / 'Copyright, 1935 (Title Reg. U. S. Pat. Off.) by Tower Magazines, Inc., in the United States and Canada. Subscription price in the U. S. A. $1.00 a year, 10c a copy; in Canada, $1 .60 a year, including duty, 15c a copy, in foreign countries, $2.00 a year, 20c a copy. Entered as second class matter September 9, 1933, at the Post Office at Chicago, III., under the Act of March 3, 1879. Printed in U. S. A. Nothing that appears in THE NEW MOVIE MAGAZINE may be reprinted, either wholly or in part, without permission. Tower Magazines, lncv assumes no responsibility for return of unsolicited manuscripts, and they will not be returned unless accompanied by stamped, self-addressed envelopes. Owners submitting unsolicited manuscripts assume all risk of their loss or damage. adversity, and competition. Even today there is rumor of an impending sale of his company to various other companies, or as some report, to certain private individuals. "Uncle Carl" has been with us a long time, and it is our earnest hope that he will be with us for a long time to come. THE girl on the cover this month, Grace Moore, is responsible for one of the many cyclonic changes that occur in the movies. For it was her brilliant performance as the opera singer in "One Night of Love" that led the way to a series of operatic movies to be given to you soon. We have had cycles of gangster films, society films, farces, mysteries and other types of pictures almost to the point of saturation. The movie audiences were crying for something different, something new. Miss Moore and Columbia Pictures Corporation gave it to them. Opera is a difficult subject to transfer to the screen. It is to be hoped that the producers will not rush in too quickly and give us a series of hastily prepared movie operas that will detract in any way from the sheer brilliance and beauty of Miss Moore's successful venture into this new field. FROM Michigan comes the report of a new use for the ever adaptable movies. Federal and State police authorities in a short trailer, recently revealed the details of a crime, and gave a description of the criminal. This is, perhaps, the newest way yet devised to track down a criminal. It places a great responsibility on picture-going people by giving then a chance to assist their governing authorities in making the way of a criminal less easy by co-operating fully. A system of this kind, launched on a nation-wide scale, might well develop into a great deterrent of crime throughout our land. FROM many corners of the country come letters asking "Whom do you consider to be stars?" and "Why are some players called stars and others not?" This is a difficult question to answer, since opinions differ. A player may be only "featured" at one company, and upon being borrowed by another, given star billing. The simplest way for the average movie-goer to decide which is starred and which featured, is to look at the opening sequences of any picture. If the player's name is placed above the title of the picture, it is the opinion of the producer that the player is a star. If the name follows the title, he or she is a featured player. This rating, of course, might easily change with each picture. We hope this will answer any others who might wish the same information. OTHER TOWER MAGAZINES MYSTERY • TOWER RADIO • SERENADE • HOME • TINY TOWER NEW ISSUE ON SALE THE FIRST OF EVERY MONTH