The New Movie Magazine (Jan-Sep 1935)

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// BARBAROU SI Sa^/S good housekeeping beauty editor INTEIiIiIGENT' So* T ISN'T BEING DONE, BUT IT'S On/Wa t TO PREVENT "PINK TOOTH BRUSH "TT'S worse than a blunder, it's a social crime," exJ. claimed the Director of the new Good Housekeeping Beauty Clinic. "That girl," she went on, "is headed for social suicide." But dentists looked at it in a different light. "An excellent picture," was their general comment. "It's a graphic illustration of a point we dentists are always seeking to drive home. If all of us gave our teeth and gums more exercise on coarse, raw foods, many of our dental ills would disappear." Time and again dental science has crusaded against our modern menus. Coarse foods are banned from our tables for the soft and savory dishes that rob our gums of work and health. Gums grow lazy... sensitive IPANA TOOTH PASTE . . . tender! It's no wonder that "pink tooth brush" is such a common warning. YOU CAN'T NEGLECT "PINK TOOTH BRUSH1'! The slightest tinge of "pink" on your own tooth brush should make you start immediately with Ipana and massage. For unheeded, neglected — "pink tooth brush" may mean serious trouble — even gingivitis, pyorrhea or Vincent's disease. IPANA and Massage mean Sparkling Teeth and Healthy Gums Follow your dentist's advice. Brush your teeth regularly with Ipana Tooth Paste. Then, each time, rub a little extra Ipana into your gums. For Ipana and massage help restore your gums to healthy firmness. Do this regularly and the chances are you'll never be bothered with "pink tooth brush." WHY WAIT FOR THE TRIAL TUBE? Use the coupon below, if you like, to bring you a trial tube of Ipana. But a trial tube can be, at best, only an introduction. Why not begin, today, to get the benefit of the Ipana treatment with a full-size tube? Buy it now — and get a full month of scientific dental care and a quick start toward firmer gums and brighter teeth. BRISTOL-MYERS CO., Dept.Y-75 <££ 73 West Street, New York, N. Y. g& Kindly send me a trial rube of IPANA TOOTH PASTE. Enclosed is a 3p stamp to cover partly the cost of packing and mailing. Name StreetCity— State_ The Neiv Movie Magazine, July, 1935