The New Movie Magazine (Jan-Sep 1935)

THE w J>ex REST IN PEACE: Here's real news for everyone who has carefully put up her hair in curlers, only to awaken in the dead of night and tear them off with loud groans. It's a curler with a tiny rubber tip that acts as a cushion and not only whips the stubborn little ends into bewitching ringlets but allows you to slumber throughout the night quietly and peacefully. The curler is nicely perforated to allow the hair to dry thoroughly and comes in two sizes . . . small, to take care of wispy locks, and regular size for average curls. FRECKLED BUT FEARLESS: If freckles are your evil Nemesis (as they are mine) be of good cheer. For what I have discovered, my fine speckled friends, are two products. One is a bleach mask to' be applied twice a week and its continuous use fades unsightly freckles with breath-taking rapidity. The other is a shade of face powder suitable for toning down the prominence of said freckles. Both these products originated in Hollywood and screen stars use them to counteract the benefits (?) of that good old California sunshine. FOUND: A lipstick in a glorious shade of red and guaranteed not to turn purple under the summer sun. It's smooth and indelible. You apply a generous coating to your mouth, let it set, and remove with a bit of tissue. Then you're truly kissable. . . . Included in this month's circular is a complexion diet to tone up tissues and tummies . lots of . other news too. Just write — rcuiar is a. (.uuipicAiuu write — ^fc // you would like further information about the articles described, and other beauty news, write enclosing stamped envelope to the Beauty Editor, Make-Up Box, New Movie Magazine, 55 Fifth Avenue, New York, N. Y. in the SPOTLIGHT A dancer reveals her own secrets for beautiful and healthy feet E VERY woman should give her feet careful, regular attention — a dancer must do so," said Ruby Keeler, young screen actress whose nimble feet have tapped their way to stardom. "For foot ills are responsible for as many wrinkles as old age, as many gray hairs as heart-and-home problems. "While the average woman realizes this, she is often prone to devote herself to her face, hands and hair — and then say that she hasn't time to give her feet the treatments and exercises that they deserve. "Of course, a dancer cannot afford to neglect her feet. At the moment that we are taught our first steps, we are also taught to regard our feet with respect. We are shown the exercises we must do regularly and are taught how to relax our feet, how to massage them, how to avoid straining them. "The most important rule in caring for your feet is to be sure always to buy shoes that are large enough. Shoes that are basically suited to your feet. If you have a long, narrow foot, you should wear slender shoes with fairly pointed toes. Shorter, broader feet (like those of most dancers) should always be shod in short, round-toed lasts. The toes must never be cramped or forced into shoes that will cause them to overlap. "The second thing to remember is to vary your heel heights. By that I mean that it is dangerous to restrict onself to heels of only one height. Feet should Compare your pedal measurements with Ruby Keeler's, tor hers are considered perfect. She wears a number 4-B shoe; ankles are 71/2 inches; and her calves 13 inches. be kept flexible, and to do this one should try to have in her shoe wardrobe at all times the following types of shoes: Heelless mules Low-heeled sports Oxfords Flat-heeled strap-slippers Cuban-heeled Oxfords High-heeled pumps or sandals "These should be worn with a fair degree of consistency in order that the foot will be comfortable in any heel. If you've been wearing very high heels, it would be unwise to change suddenly to low ones and vice versa. But by wearing low heels one day, medium ones the next and high heels at other times, you'll keep your feet in good condition. In lieu of going barefoot, wear heelless mules around your own room. "Besides selecting the right types of shoes, you should also devote at least five minutes every night to strengthening your feet. And one simple exercise will do this. Simply stand erect with your feet at forty-five-degree angles and raise and lower yourself on your toes for five minutes. Begin with a one-minute session, of course, and add one minute each night until you can do it five minutes without tiring. "After this exercise, you should rest and relax your feet by sitting down in a big chair and placing another chair before you. Prop up your feet on this chair for five minutes. Then get out your footbalm and rub them thoroughly. Then a good hot bath, gradually getting cooler until the water is quite cold, will make your feet feel — and look — like a million dollars. "Another thing that dancers remember is that grace of the feet often depends upon the way you stand — and we always keep our ankles to \ '-^^H m w^aM J '■ •*l gether. Even when you're sitting down, you'll find that 'ankles together' is one sure rule for looking lovely. And your ankles will show lots of improvement from your health exercises for your feet. The raising and lowering for five minutes a night will make your ankles slender, too. "Too thin legs can be benefited by massage with cocoa butter or olive oil and by walking about three miles a day. This builds up the muscles of the legs and develops shapeliness. "Dancers probably wear out more pairs of shoes a year than any other group of people and, personally, I need about twenty pairs of shoes a year. While I wear sports shoes, Oxfords and sandals at various times, my favorite shoe is the opera pump. I think it's the most flattering and the most comfortable for my own feet." But any shoe would look well on Miss Keeler's feet, for she has very small and well-shaped pedal extremities. She wears a number 4-B ! Her ankles are seven and one-half inches in circumference and her calves thirteen inches — the exact measurements of the perfect girl of 1935 selected by Busby Berkeley, Warner Brothers' dance director, who recently conducted a census of practically all the leading feminine players of Hollywood and arrived at these figures. If nature has not endowed you with the ideal proportions, start today on a new program for healthy and beautiful feet, ankles and legs. 40 "Grace of the feet very often depends upon the way you stand and sit. Remembering always to keep your ankles together is one way to avoid an awkward pose," says Ruby. The New Movie Magazine, August, 1935