The New Movie Magazine (Dec 1929-May 1930)

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The New Movie Magazine First Aids to Beauty (Continued from page 47) true sable brown, for day wear, is perhaps her best color. Blues, except a yellow blue, are not for her. However, the Irish type of brunette, with extremely black hair and very blue eyes, may wear nearly all shades of blue. All the reds and yellows are the brunette's best colors. But red must be handled with care in clothes. A touch of it, in jewelry or accessories, gives just the right dash of color in costumes. The brunette, too, should beware of the reds that run into the pink shades. The orange shades of yellow — those away from the lemon tints — are usually safest, although the brunette with an extremely fair skin may dare the paler yellows. Green, with the brunette, is an experimental color. Jade green is generally becoming but the bluer greens belong to the blonde or to the brown-haired girl. In the small but important matter of perfumes, the brunette may plunge to her heart's content in the exotic and oriental scents. The more sophisticated odors were created especially for her but she should be careful of the light, sweet flowery fragrances. The brunette, too, may be prodigal with jewelry. Now that gold jewelry has returned to fashion, she will find that she looks best in gold chains and bracelets rather than in the colder platinum or silver. She is at her best in the darker, fiery stones and in the heavier designs of settings. If the brunette feels any envy in her soul for her blond sister, she should remember that she is the sturdier and more enduring type. For one thing, fatigue is less ravaging on a dark girl than on a light one. After thirty, too, the brunette shows her age less than the blonde, unless the fair-haired girl bas taken perfect care of her beauty. She may be more mature looking than the brown-haired girl, who has a way of staying the same age for twenty years, but her hair, skin and eyes remain fresh and unfaded, if they are given just a small amount of the right attention. On the other hand, the blonde must be eternally on the watch. Her hair, which is her greatest glory, is also her severest trial. I know of few girls who are so completely and certainly golden haired that they can allow their hair to be itself. Whether the blonde admits it or not, her hair must be eternally "touched up." If it is tampered with too much or if the girl uses heavy chemical coloring, all her good work is lost and her hair loses all its fine texture and looks artificial. A lemon rinse — the juice of one lemon in two quarts of warmish water — will keep light hair in good condition. There are other rinses on the market, too, which are quite harmless and add brightnes to light hair. In using any sort of rinse, even lemon, be sure to follow directions accurately, because too much of the best bleach will streak the hair. Blue eyes are quick to show fatigue or strain. For the true blonde an eyebrow pencil, in brown, not black, is almost essential. But even pale eyes should only be made up lightly in the day time. The rouge and lipstick should be selected in the strawberry and rose tints and the powder should be light in texture and applied guardedly. In her make-up the blonde must try for daintiness and avoid the slightest tendency to exaggeration. Her hair in itself is striking and attractive enough to command attention. Many blondes make a mistake of using too heavy a. lipstick or too much of one of the right color. If the lips are over made-up they distract the attention from the eyes. Dark eyes may hold their own against very red lips but blue eyes cannot fight against a too brilliant mouth. The colors that the blonde may wear are charming. She may wear all the more attractive shades of blue, but she should avoid that glaring hard blue that will only make her eyes look pale. But the midnight and sapphire blues, for day wear, look charming on her. Black, too, is good unless she is very young, very thin or very pale. But the pastel shades of pink, lavender and green — the blue green — are her best shades. There are so many variations of blond coloring that the shades of costume may be matched to type. I have, for instance seen blondes who look their best in a lacquer red, which is supposed to be a brunette coloring. Because the blonde must strive for delicacy doesn't mean that she need be insipid. Tailored clothes are becoinimr to her and she wears them less austerely than does the brunette. In the evening she is at her best, not in the more obvious pinks or blues, but in a white that has a warm flesh tint. Nor need she cling entirely to light sweet perfumes— the gay spicy scents also go well with her type. In arranging her hair and selecting her clothes, she should strive for cool simplicity and feminine dignity. It is easy for the blonde to overcurl her hair and to spoil her natural loveliness by fussy clothes. Pearls are her best ornaments and all her jewels should be simple. Her skin, next to her hair, is her greatest trial because it must be always more than clean. It must be as flawless as she can make it. The blonde should make it her business to experiment in cold creams and lotions until she finds just the brands that will dc her skin the most good. And because she is eternally viewed with suspicion, because blondes are more admired than believed, she must in clothes, make-up and behavior, avoid the least touch or the artificial. BEAUTY is important to every woman. Read Ann Boyd's First Aids to Beauty on Page 47. There is a ColorShine Shoe Polish at 10c for every shoe: Black Suede Brown Suede Black Leathers Brown Leathers Light Leathers White Leathers Keep your shoes clean and smart looking with ColorShine polishes — and remember that there is a ColorShine polish for every kind of shoe! Sold in 5c and 10c stores everywhere— 15c in the far west. ColorShine \+SHOE ^POLISHES Chieftain Mfg. Co., Baltimore, Md. Five cents will purchase Two rolls of pure joy, They're Tek-Mints, and healthy, —And peppy— Oh Boy! SIX FLAVORS Violet, Peppermint, Wintergreen, Clove, Cinnamon, Licorice TEK-MINTS 100 °/ PURE A better and purer mint can not be produced to sell at any price. THE GOODY MINTS OF AMERICA, Inc. 6-14 Dawson St., Newark, N. J. 119