The New Movie Magazine (Dec 1929-May 1930)

Record Details:

Title:
The New Movie Magazine
Date:
Dec 1929-May 1930
Publisher:
Tower Magazines, inc.
Volume:
The New Movie Magazine (Dec 1929-May 1930)
Leaf #:
000192
Language:
English
Collection:
Fan Magazines
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Relatively short-lived magazine that nonetheless played a crucial role in the gossip industry. Launched in 1929, it cost only ten cents, when the majority of high-end magazines sold for a quarter. It was also primarily sold through Woolworth’s five and dime stores; the combination of cost and accessibility led to its dominance, by 1933, over all other magazines (circulation: 650,000). As a result, the other magazines decreased their price to match New Movie’s. New Movie had less content and poorer quality drawings and illustrations, but the content similar in tone and quality to that of the high end magazines. Ceased publication in 1935. -- Anne Helen Petersen, 2013. Secondary sources consulted: Inside the Hollywood Fan Magazine by Anthony Slide and MovieMags.com.
Date Added:
June 06, 2024
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EXITFLAPPER Hollywood adapts the new fashions to its own modes and moods By Rosalind Shaffer ing about it? Well, different things, all of them expensive and intricate, and a little beyond the home dressmaker's art. The prophets of these matterisms who arbitrate the mode in this its most exciting upheaval in recent years, How the first flapper of the screen modifies the new fashion to suit her individuality. Clara Bow wears a chiffon frock with soft ruffles that fall away at the front to give a youthful shortness. And please note, too, that Clara's bobbed hair is growing longer WHAT have you got on the hip, and where do you draw the line? Says Alice White to Clara Bow; sez you, sez me. Waistline, hiplines, hemlines. When they put Alice White in one of the new models, she looked like her mother. Many another agitated flapper has robed herself regally in the new modes, only to view with alarm the reflection in the glass, and to exclaim like the agitated old lady in the nursery rhyme, "Lawk a mercy, is it really I?" Are the lights of the cinema, and the lovely legs, to be concealed under a bushel, even of imported lace or expensive silk ruffles? Are the athletic waistlines to be pinched down to MidVictorian span? What are the lovely ladies of the screen do Catherine Dale Owen also wears her skirts short in front. This charming dance frock is of blue moire, with a natural waist .line, a full skirt and the very popular uneven hemline 68