The New Movie Magazine (Jul-Dec 1934)

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5 A V a new and utterly ravishing transparent-colored lipstick 20, L^alled "SAVAGE," because its maddening hues and the completely seductive softness it imparts to lips, found their inspiration in primitive, savage love. Also, because its extreme indelibility permits Savage to cling as lip color has never clung before . . . savagely! Of course, it is different from ordinary lipstick. Put it on— rub it in— then, delight in finding that nothing remains on your lips but ravishing, transparent color. Four really exciting shades; and you are invited to actually test them all at the Savage Shade Selector prominently displayed wherever Savage is sold. TANGERINE . . . FLAME AT ALL SAVAGE SHADE SELECTOR In addition to providing you with a practical means of trying Savage before buying, the Savage Shade Selector supplies the means of removing the highly indelible Savage stains from your wrist. A bottle of Savage Lipstick Stain Remover and a dispenser of felt removal pads are provided. savage . . Chicago ¥ NATURAL . . LEADING 10c . BLUSH STORES LARGE SIZE SAVAGE IN EXQUISITE SILVER CASE MAY BE OBTAINED $^ AT THE MORE EXCLUSIVE TOILET GOODS COUNTERS £,