The new spirit in the cinema (1930)

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XXVI INTRODUCTION 4. Foundation. Building Material. were designed to fulfil, and in a manner that enables them easily to be compared. The foundation is determined by plan, — fitness for purpose. The purpose falls roughly into two divisions, (a) Money-making, (b) Liberation. The foundation of (a) is Money-Power or Finance-Capital ; of (b) Energy-Power, or EnergyCapital. The first belongs to the great commercial Cinema; the second is the starting-point of what may become an equally great co-operative Cinema. The building material is determined by fitness for purpose, and at the same time it determines the structure, just as steel and glass have broken old architectural conventions, and have led the new architects of France, Germany and Russia to realise extraordinary concepts of functional architecture. It will be shown that the material which the Cinema builders found ready to hand, comes within the region of the three sciences, natural, vital and human, or those concerning geography, occupations, and the people or workers, to which geography and occupations have given birth. It will be shown how Hollywood provided the first building requisite, a natural geographical beginning, which called forth the second, the vast American Cinema Industry, and that, in turn the third, a colony of the workers of all kinds moulded by that Industry. The material which I have used to build my book is derived from four sources: first-hand observation; records; press cuttings; and press publicity material circulated by the big Film Producing companies. A reason may be given for the use of press cuttings and publicity material. I de