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A FéW HIGH-LIGHTS
a
While last week's meetings were confined tc home office executives and associates, the subject matter under discussion, and the results of the deliberations are of vital importance to every theatre in cur circuit ... The following summation should give you some idea
of what went on, and where your theatre fits into the scheme of things, Just pretend that I am talking to YOU personally, and that it is YOUR THEATRE alone that we are discussing ... I think you
can get somelLhing out of the next few pages.
PHYSICAL CONDITION
Have you taken a good look at your theatre lately? ... I don't mean just a quick glance when you're coning in in the morning, or leaving at the end of your day's work. Have you been down in the boiler room? How's your heating equipment ... ready for winter? Is your coal in? Have you visited your operators lately? Everything in good shape in your projection room? Are your washrooms immaculate? Are they checked wegularly to make sure that all supplies are available all the time? When is the last time you checked your staff quarters? Are they clean and neat? Uniforms properly hung up when not in use? Is your stage area clean, and free of fire hazards? How are your xit doors? Do they operate easily and freely? Nothing blocking them on the outside? Do they perhaps need a paint job? And your marquee and sign ... how about them? Are your letters clean and legible, or do Pret, need a going over? Are the seats in your audi-e torium comfortable No loose ones ... no tern covers ...o no springs sticking out? The above are just a few items ... IT*ll bet you can add a few more to the list.
YOUR STAFF
How do you hire help? Do you hand out jobs to the first person whe applies, or do you use a little discrimination? Have you taken a good look at your staff lately? The individual members of your service staff not only represent you and your theatre ... They represens our whole industry, and your method of staffing your theatre should be predicated on that thought.
One cf our partners cut West seems to have developed a pretty practical formula ... When an applicant comes in for a job, be it as a doorman, usher, even a cleaner, this manager hands him ene of our Service Manuals, tells nim to read it over carefully, and if ha still feels that he wants the job, to come in the mext day and discuss it further. That makes sense. Incidentally, Jim Nairn still has a limited number of copies of the booklet available.
XI don't have to tell you how competitive the market for good employees has become during the past few years ... Don't just be satisfied with the "Left-overs" ... Go after the cream of the eProp. Se get back in the position where we can start boasting of our ® NNO staffs again.
: "SUCCESS AND PROSPERITY ARM CONTAGIOUS" ... J.d.F. Makes real sense, doesn't it? Think about it ... Talk about it ... Get your share of both.
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