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What did you think of the pre-contest scores, as published in our last issue? ... Proves one thing, but conclusively. Those of our lads who took me seriously and were interested fn making a showing, really got themselves a head start ... but good. The rest, those who do no more and no less than absolutely necessary ... well, the answer is obvious.
Incidentally ... don't feel too sorry fer yourself every time you look at Bob Harvey’s score ..I know it makes some of the others look a little sick, and perhaps I shouldn't have published it ... but it would have had to come out sooner or later. Just remember this ... It is not impossible to catch up to him ... Ask Art ... he did it in eur last contest. Just keep trying, and slugging ... and doing an honest job of BALLYHOO ... and I'm sure your score will take care of itself.
And incidentally fellows ... cover EVERYTHING in your weekly Ballyhoo summaries ... even though it may mean repeating yourself each week ... I'm veferring to items such as the I SAW deal which is now running in four of our newspapers, daiiy radio programs, permanent tie-ups and the like. Please don't expect me to remember from week to week, and credit you with scoras you don't ask for ... Help me and help yourself ... and be sure to provide me with complete details eaca week.
Guess that's snough of this ... and new to the task ef reporting your activities covering the first week of our BALLYHOG Soo S— Here goes oao
GAPITOL © ST. KITTS
Vern let out a howl which must have been heard all the way from St. Kitts to the Seo ... Seeme he doesn't think that
I'm giving him sufficient credit for a morning radie program he had prometead a long time ago, and which is a permanent fixture six days a wesk ... Serry Yern, or am I? Perhaps if you'd mention it in yeur Ballyhoo breakdewn each week, with proper details, the points would follow automatically ... How about it?
For his date on THE EGYPTIAN, Vern had all leeal cabs eperated by the Central Taxi Company equipped with attractive bumper strips ...
Beattic's Book Store put in a most colourful window display built around copies of the novel ... and naturaliy loaded with good selling accesserics and theatre copy.
Jack Dawson ef GC K Tf B featured the complete score frem the picture during one oe? his popular afternoon programs, with local plugs. Vern's "Morning Meledy" program still going six days a week, with plenty ef good theatre piugs in roturn for a couple of Oakley's used as prizes. Muatn't forget the display Vern gets at the entrance to the new super narket just off the highway ... which is epen three nights a week, and plays to twelve to fifteen thousand customers.