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SAPLTOL « NORTE BAY
Well ... ceuld be that this week's entry is an indication that our friend Robort "Q" 4s abont te come sut ef hibernation o.oo and high time, I'd say. Even these Northern bears are starting to stretch a littie in anticipation of the coming of Spring ...o Dees Bileon knew that you're just tossing that hundred bucks right out the window, Bob? I'm gonna tell her ... Af wa don't start getting that oid Harvey Ballyhoo pretty soon. And who's going to pey for that rug you bought om spec oo. huh?
Bob permitted his local J.€.'s to sell their Seotehlite Safoty Taps in his lobby during the showlng of SHOWBIZ, and in return the Jaycees Fran an excellent three column ad in the local. Hugget, with plenty of space, plus 5 iarge heading devoted to his atéraction. A good, off-theatre-page seene also appeared in support of his pic.
&\ 2he-sheet was pasted on his Lobby floor two weeks before opening oo took up all the room, and customers just had te walk over it.
Three lecal music bars put in good window displays as a direct tie-up with tke pleture ... All f£satured record albuns, sheet music, and naturally theatre art and copy.
Phe Lecal radio station aired one ef the excoilent star 4nterviews. The bus terminal and hotels displayed posters in prominent Lo¢ations. That locks like it ... Not much like the eampaigns we sorta got usod to from the North country oo. bub, like we said before ... Maybe our Robert is beginning to wake up again, and will surprise us one of these days.
ROYAL = GUELPH Ted's friend at the Heuse of Television again came through with an excellent ad plugging TROUBLE IN THE GLEN ... the eatchiine
being that there was never any trouble with your T.V. viewing Af you treated yourself te a Dumont F.V¥.o etGo
I_SAW still going strong in tha Mereury oc. and a good aeffetheatre=page scene on TROUBLE IN fHE GLEN.
CAPITOL ST. KiT?s
Vorn was playing A STAR IS BORN, and it was a piemic for all the deojays over at C X 7B. The Morning MelodZes program featured music and somments ... Jack Dawson on his afternoen programs did likewise, and a special contest was arranged over one of the nerning programs, with a few ducats as prises. All went overe board to plug the attraction.
Caver’s Music Stere featured a press book mat in their regular newspaper ad. The New Methed Laundry tie-up is still in effect ... Displays at the local Coffee Shoppe, and in front of the giant supermarket.