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Paramount Pep
“What the Branch Managers Say About Accessories”
“The salesmen are bringing in accessories orders from exhibitors on the larger pictures. When you sell a picture you have to sell its advertising possibilities. You have to sell the exhibitor on how to get the people in. Therefore you must talk accessories to him to make a complete sale.”
HARRY HUNTER, Manager Washington Exchange.
“I agree with you in everything you say. I livering for you one hundred per cent.”
G. A. DURLAM, Manager Milwaukee Exchange.
am sure you can depend upon Milwaukee de
“As far as Indianapolis is concerned, you can depend upon us to deliver in volume of accessories sales a bigger gross than we have ever previously turned in.”
CHAS. REAGAN, Manager Indianapolis Exchange.
“You can rest assured that I will help Mr. Curry and that he will get one hundred per cent cooperation from every salesman, in fact, every employee in the Exchange. That is the way we work here.”
A. W. NICHOLLS, Manager Des Moines Exchange.
“The time is past when the Accessories Department can be kicked around the Exchange. If the picture is not properly advertised we always get the kick back. On the key towns which I close personally, I will make a separate sale of accessories on the big productions.”
FRED STRIEF, Manager Minneapolis Exchange.
“I have instructed the salesmen definitely to devote fifteen or twenty minutes to accessories sales on each and every contract. Accessories are a direct tie in between our advertising and the ultimate consumer.
J. H. MACINTYRE, Manager Maine Exchnage.
“No contract, especially on the larger productions, without a representative accessories order should be considered.”
M. A. MILLIGAN, Manager Cincinnati Exchange.
The New Fanfoto Idea
Supplementary to Mel Shauer’s letters of January 16th outlining a plan issued by O. L. Freeman, Atlanta Accessories Manager, in which two hundred fanfotos are given gratis with every thousand purchased, John J. Curry, Des Moines Accessories Manager, recently made a trip thru the territory with Mr. Nicolls and found that the plan worked with telling effect.
In other words, Curry expects to report in the next few weeks, sales on fanfotos that will make all you boys sit up and take notice.
They’ll Stop and Look at This One
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