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Paramount Pep
TRUTH BEARETH AWAY THE VICTORY”
This Publication is Distributed Only to Officials and Employees of the
FAMOUS PLAYERS-LASKY CORPORATION Its Contents are Strictly Confidential
PAUL L. MORGAN Editor
Vol. 7 APRIL 4, 1923 No. 39
The Big Push
THE Zero hour has arrived for the big Spring drive.
The mental and physical forces have, in most sectors of the line, mobilized for the big push and Generals Weeks, Ballance and Clark have donned their steel helmets ready for the attack.
The months of April and May will make history in the ranks of Famous Players but with the sole dependency resting on the shoulders of every man in the ranks. Each has a duty to perform in convincing Marshals Zukor and Kent that it can and will be done.
Our product affords the finest ammunition ever assembled for the supplies of soldiers in any drive and with that there should be an added incentive for the very last ounce of effort.
Then there is the most glorious and meritorious decoration awaiting every fighter — PRIDE. The real soldiers of today will fight for a decoration of this kind and judging from the caliber of men in our ranks GENERAL EFFORT will be kept busy pinning these decorations on all Paramount men wearing the PEP uniform.
It is needless to discuss at this time the possibility of our success for what enthusiasm is involved when we even dare think of the word defeat? Good downright hard plugging is \what is needed for this success and each one| to the last man should be digging in with his shovel of determination for a lone battle such as he will look back upon with a PERSONAL SATISFACTION AND PRIDE IN THE DOING OF A GOOD DEED.
Start your guns booooooooooming now.
LET’S GO.
DEFEAT? NO.
Telegram, Mister!
H G BALLANCE
HOME OFFICE NEW YORK
BELLA DONNA BROKE ALL RECORDS AT POLIS BIJOU THEATER NEW HAVEN LAST WEEK — MANAGEMENT PLAYED FIVE SHOWS SATURDAY LAST DAY OF SHOWING AND CROWDS STOOD IN LINE WAITING ADMISSION ENTIRE DAY
JOHN D POWERS
They Walk Many Miles a Day
Above is a quartette of Home Office boys who are well acquainted with every department in the organization due to their many trips in and out of the various offices.
Reading from left to right, they are : Charles Hearst, Raymond Reilly, Seymour Frank, and Arthur Pape.
Telegram, Mister!
LOS ANGELES
JOHN C. FLINN HOME OFFICE
COVERED WAGON OPENED TONIGHT GRAUMANS HOLLYWOOD EGYPTIAN THEATRE HOUSE COMPLETELY SOLD OUT AT TWO FIFTY PER SEAT ENTIRE AUDIENCE WENT WILD WITH ENTHUSIASM UNANIMOUS OPINION IT IS THE GREATEST PICTURE IN HISTORY MY SINCERE CONGRATULATIONS TO YOU FOR THE SPLENDID RESULTS YOU ACCOMPLISHED REGARDS
O V TRAGGARDH
Kantner and the Personal Touch
Oscar A. Kantner, our Southern Exploiteer with offices at Atlanta, demonstrated his belief in the personal touch with the public recently by sending out a letter direct to the entire mailing list of the Rivoli Theatre, Winchester, Tennessee.
The letter was a dignified, impressive missive, briefly informing the readers that said theatre had arranged with Famous Players for the exhibition rights of thirty-nine big Paramount Pictures.
There is absolutely nothing from which better results can be had than appealing to the individual and you will be safe in forecasting a tremendous success for this exhibitor with the coming Paramount Pictures.
For the Drive —
PARAMOUNT ERSONAL RIDE