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6
PARAMOUNT PEP
Peps
FEATURES
$.0-537
INDEX
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Talks by “Bernie” Freeman
Sales Representative, Sydney, Australia
Editor’s Note: This is the fourth of a series of articles written by N. B. Freeman that have proved immensely interesting.
Since the first of the year we have been making our Press Books similar to the American ones; that is, a Press Book on each production ; whereas in the past what were known as Service Books were made up, consisting of a whole month’s releases in each book. These Service Books were mailed to all Exhibitors each month. Under the present system Press Books are forwarded to Exhibitors only when bookings are made for such pictures.
Mr. H. Flynn is responsible for the getting up of Press Books and, in fact, all accessories.
Mr. Powis is the artist and responsible for sketchings, designs for slides and all work necessitating art. Under Mr. Powis is his assistant, Mr. S. Bodking, who does all title cards work and turns out, personally, sixty to one hundr d title cards per day. The majority of this work is for our Batavia territory, and is in the Dutch language.
All these Departments come under the jurisdiction of Mr. Albert Deane, who is Manager of Publicity.
Our Photographic Department is under the direction of Mr. R. Winch, who is responsible for all photographic requirements such as the making of 8 x 10 photographs, slides and calico signs.
Heralds are made locally for such productions as we believe there will be a demand for, and which usually are Long Run Productions. It has been the custom to forward to each exchange a block from which they make up their own supplies as exhibitors require them, and charge 1 8/ 6d per thousand. We also imprint on these heralds the name of Exhibitor’s theatre, and dates of showing.
50,000 Rotos
Thru the cooperative efforts of John C. Flinn, in charge of “The Covered Wagon” production, Bill Dansiger, Chicago Exploiteer, and J. J. Hess, Chicago Accessories Manager, a famous Boston store in Chicago has agreed to use 50,000 roto sections, utilizing them by putting one with every bundle sent out and issuing one for every sale across the counter.
This means that approximately 150,000 people are reading that roto section.
Accessories Managers
THIS IS WHERE YOU STOOD FOR WEEK ENDING APRIL 21
(Based on percentage of accessories quota delivered)
1. NEW ORLEANS
2. BOSTON
3. WASHINGTON
4. DALLAS
5. CHICAGO
6. MILWAUKEE
7. PEORIA
8. BUFFALO
9. MAINE
10. PHILADELPHIA
11. ATLANTA
12. SALT LAKE
13. LOS ANGELES
14. JERSEY
15. OKLAHOMA
16. SIOUX FALLS
17. NEW YORK
18. COLUMBUS
19. CLEVELAND
20. CHARLOTTE
21. PORTLAND
22. WILKES-BARRE
23. MINNEAPOLIS
24. NEW HAVEN
25. KANSAS CITY
26. DES MOINES
27. ALBANY
28. PITTSBURGH
29. ST. LOUIS
30. OMAHA
31. SEATTLE
32. INDIANAPOLIS
33. SAN FRANCISCO
34. CINCINNATI
35. DETROIT
36. DENVER
DIVISION PERCENTAGES
SOUTHERN ns
DIVISION 1 107
DIVISION 2 9i
DIVISION 3 '84
Over the Top
There are now 16 Exchange Accessories Deoartments that are OVER the quota line.
Come on, you 17 others — pull yourselves over that line.