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For the Industry's ^Progress
PARAMOUNT celebrates with this offerA ing the Fifteenth Anniversary of its founding. It is with a deep feeling of gratitude and in the true humility of great pride that we look back upon our years of successful building.
Every step in that success has been based upon the complete box-office approval and entertainment values of Paramount Pictures, expressed through a discriminating public and a growing exhibitor confidence.
In appreciation of that patronage and with full regard to our obligation to the industry, we now have piled new values on old and invite you to Paramount’s Birthday Feast of Entertainment.
PfttSI DENT
For the Industry’s ^Progress
WHEN we, who sell you Paramount Pictures meet you at your theatres, we shall do so with genuine pleasure, for we believe we can render you a real assistance.
Not only can we offer you a never failing supply of the finest pictures in the industry: we also guarantee back of these an ever bigger and better Paramount Service.
Paramount Service means that when you sign a contract for Paramount Pictures, our interest in your welfare has only begun. It means that the powerful forces of Paramount exploitation, publicity and advertising — a world-wide campaign reaching millions of people to the benefit of the entire motion picture industry — will be working for you.
It ensures perfect prints and unfailing cooperation from Paramount exchanges. It brings you the best in exhibitor advertising aids.
We honestly believe that Paramount 1927 Pictures plus Paramount Service, are the greatest constructive force in the motion picture world to-day.
G4NERAL MANAGER
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