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EXACTLY ONE MILLION DOLLARS IS BEING SPENT EOR
YOU!
This is not “Press Agent Camouflage” — it’s a fact — because Paramount and Artcraft are actually spending that stupendous amount to teach the public to look for your theatre, your advertising and your pictures — by teaching them to look for the trademarks. Your part is merely to show these trademarks.
ACCESSORIES
(Obtainable at your Exchange) Paper
Two one sheets Two 3 sheets Two 6 sheets
Photos
10 8x10 black and white 8 11x14 colored gelatins 2 22x28 colored gelatins 8x10 photos of star
Cuts and Mats on Production
Five one-column Three two-column Two three-column
Stock Cuts and Mats of Star
Five one-column Three two-column Two three-column
Rotogravure
Series of Advertising Layouts: Mats
Press Book
with sales talk, card and letter announcements, suggestions for lobby and other displays.
Slides
Music Cues
MUSIC CUES!
For special music cues on “Rimrock Jones” see your file of Progress-Advance — and remember to order your Progress-Advance binder from your Exchange.
THE PLAYERS
RIMROt K JONES.
.WALLACE REID
Mary Fortune
... Ann Little
H Hicks
. -Charles Ogle
Ike Bray . .
.. . Paul Hurst
Andrew McBain . .
Guy Oliver
Leon Lockhart
Fred Huntley
Hazel Hardesty _ _ .
.. Edna Mae Cooper
Juan Soto ..
. Toto Ducrow
Stoddard . Gustave Von Seyffertitz
Jepson
Ernest |oy
Woe Chong
. . . -.George Kuwa
Director
Donald Crisp
TABLE OF CONTENTS
Billing on Front Cover
Contents, Accessories and Cast Inside Front Cover
1. What You Want to Know About the Picture
2. Advance Post Cards and Letter
3. Promotional and Lobby Ideas
4. Production Cuts and Mats
5. Lithographs
6. Biographical Sketch
7. Ad Layouts with Mats
9. Ad Layouts with Mats
11. Advance Publicity
13. Advance and Current Publicity
15. Advance and Current Publicity
1 7. Review of Production for use on day of first showing.
19. Short Review and Publicity Stories
21. Cast and Synopsis
23. Synopsis Continued
Current Paramount and Artcraft Releases on Back Cover
Exchange List on Back Cover