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PARAMOUNT PUNCH.
“IT’S THE GOODS ”, NACARD JUMPS TO THE LEAD
SAYS J. THORNLEY. SEPTEMBER DRIVE.
PARAMOUNT’S 1933 PRODUCT.
Heads Melbourne and Adelaide.
WRITING to Mr. Clark on receipt of the Announcement Book, |im Thornley, General Manager of our Capitol Theatre, Melbourne, says: — “/ am writing this letter not as a Distributor, or Film Salesman, but purely from the viewpoint of an Exhibitor, who has the almost heart-breaking job sometimes of selling motion pictures to a very blase and depressed public, but 1 do not recall in my lengthy experience in the motion picture business reading an Announcement that gave me such encouragement as Paramount's Announcement for
1933.
"Looking through the first few pages it makes me feel that at no time in the history of the motion picture industry has any Company shown such a line up.
"I have seen the announcements of other Companies’ product for next year and, speaking as an exhibitor — and I hope as a showman — there is not one opposing producing or distributing organisation that can come within coo-ee of Paramount. There is no doubt about it that the old Volcano in the trade mark has certainly erupted.
"Paramount is going on to where it belongs — the position of leader in the industry, and no Company can challenge that supremacy this year.”
REMEMBER—
NOVEMBER!
^PURRED on by their slashing victory in the Paramount Week Contest, George Nacard and his Perth bunch have simply swamped Head Office with contracts for extra business for the month of September, with the result that the branch has jumped from the centre of the field and taken the lead. Nacard, with the high percentage of 134.37 is certainly making the pace a hot one. However, there are still two weeks to go, and who can tell what might happen in that time. What about it Melbourne and Adelaide?
A POSITIVE SENSATION.
Above is pictured Alison Skipworth in a characteristic pose from "The Sporting Widow”, formerly titled “Madame Racketeer”. Look at this picture carefully, because in it you see one of the most sensational artists that has ever appeared on the Paramount Roster. Alison Skipworth is box office in every sense of the word. We in Head Office have just seen “The Sporting Widow — it’s a sensation, and just the type of picture the cash customers want. Go after it in a big way.
ITS IN THE AIR
“PARAMOUNT FOR 1933”.