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PARAMOUNT PUNCH.
ECONOMY.
The New 1932 PARAMOUNT PUNCH.
Vol. 6. — No. 13. Nov. 9th, 1932. Reg Kelly — Editor.
Published even’ Wednesday by Paramount Film Service Ltd.,
Head office. Sydney. Australia, tn the interests of the Paramount organisation in Australia, New Zealand and the Far East. Dedicated to the fighting Sales Campaign for the rest of 1932.
CONTENTS ARE STRICTLY CONFIDENTIAL.
W. J. CLARK,
Managing Director.
Don't Say Wc Didn't Tell You . . .
THAT all Branches are making a splendid effort for the international drive for the month of N ov ember . . . that “Movie Crazy" is still clicking nicely at the Sydney Prince Edward Box-office . . . that Jim Thornley wires from AJelbourne that “Horse Feathers" starring the Four Marxomaniacs opened on Saturday last to very big business . . . that you should read what Albert Deane has to say about “Night After Night" . . . that General Sales Manager Hurworth is back again in Head Office after several weeks’ tour of the southern states and reports a keen demand everywhere for Paramount’ s 1933 product . . . that “Devil and the Deep” starring Tallulah Bankhead and Cary Cooper is set for an extended season run at the Sydney Prince Edward following the current season of “Movie Crazy" . . . that Paramount is STIFF the greatest name in the show business.
i NEW DADDY.
Stan Craig, general manager of Paramount in New Z.ealand is receiving the back slaps from his friends on the arrival of a brand new daughter. Airs. Craig and baby are doing nicely thanks, and daddy is as well as can be expected.
“LA SCHNOZZOLER”.
Jimmy Durante (“Schnozzle” to you), who scores a perfect hit in George M, Cohan’s “The Phantom President”,
OPENS BIG.
“HORSE FEATHERS” AT MELBOURNE CAPITOL.
1AMES L. THORNLEY General Manager of Paramount’s Capitol Theatre, Melbourne, wired Mr. William |. Clark to the effect that “Horse Feathers’’, the current Marx Bros, starring picture, enjoyed an excellent opening at that house on Saturday last. Despite many strong counter attractions, the opening figures were almost the best recorded at that house this year. Both press and public went for the picture in a big way, and Thornley expects a bumper season.
“Horse Feathers” is scheduled for the Sydney Prince Edward Theatre, following the season of the Tallulah Bankhead-Cary Cooper Paramount picture, “Devil and the Deep”, which opens at that house on Wednesday next.
A PRACTICAL EXAMPLE.
(By J. A. Sixsmith.)
Further to my recent articles on economy, and to my request that specific instances of the efforts of the Branches in the direction indicated by me should be supplied, I have received a memo from K. O. Logan, the Company’s Brisbane Branch Accountant, which reads as follows: —
". . . As evidence of the attention being paid to items under this heading by members of the staff, I am pleased to mention the fact that yesterday I had a Visit from an official of the City Electric Light Company Limited, who requested an explanation for the large reduction in current used. I have not yet received the account in question, but he informed me that the figures for the current quarter show a decrease of, approximately, 500 units in comparison with the relative quarter in 1931,
"This IS mainly the result of a reduction in candlepower of globes fitted as replacements, but individual members have made sincere efforts to avoid unnecessary e.xpense in lighting costs and are naturally gratified with the result
This is just a slight indication of what can be done where the right spirit prevails.
I personally feel that my work for the day has not been properly done unless I have devoted at least some time to the all important matter of economy.
Have I the assurance of our Branch Managers, Heads of Departments, Branch Accountants and Staff generally, that they daily renew their efforts to reduce each and every item of expense to an absolute minimum?
THERE’S PLENTY OF PUNCH IN THE BLUE RIBBON BUNCH.