Paramount Punch (1930)

PARAMOUNT PUNCH Our Bach Page bf Front Page IMeirs BEFORE boarding ihe train for New York, Maurice Chevalier announced his intention of making for Paramount, a picturisation of his colorful career, beginning with poverty, through the war, and thence to stardom in EloUywood . . . “The Way To Love”, Chevalier’s latest picture has been completed, with Ann Dvorak playing the leading feminine role. . . Alarlene Dietrich, at present en route to Amer'ca from Germany will come directly to Hollywood, so cables state, where she will star in “Her Regiment of Lovers” ... To date no other assignments to the cast have been made. . . “Republicans and Sinners” a forthcoming comedy of auto camps and tourist travel ha '■ undergone a title change, and will go into production under the title of “Six of a Kind” ... W C. Fields, Alison Skipworth, Charlie Ruggles, Mary Boland, George Burns and Grade Allen are announced for the cast. . . Charles R. Rogers, producer, and Rex Beach, novelist, have signed contracts, whereby Beach will take Rogers' idea for a story and develop it into a novel and screen play. . . The picture will be called “Green Gold”, and will be one of Rogers’ specials for Paramount. . . Just For Your Information. . . It Wont Be Long Now! Paramount’s 1934 Announcement. Watch For It! Personalities CUPID has been busy in •Head Office, May Norris of the Accounts Dept., who recently shared in the big lottery win, is sporting diamonds on right finger, whilst Melba Beckinsale of the Film Repair Dept., is preparing for the walk down the aisle, which is to take place in three weeks, ’tis announced. A/ax Lovett, N.S.W. Ad. Sales Manager has returned from', his annual vacation. Mr. James L. Thornley was a recent visitor to Head Office, where he conferred with Mr. Clark on the contracting for the big Ernest Rolls stage show for the Capitol Theatre. YOUNG PARAMOUNTEERS. In the last issue of “Punch” we announced a new feature in “Young Paramounteers”. However, it has lapsed because the many family men in the organisation are apparently too shy or neglectful to send us a “snap” of their youngsters. What about it? Let’s have some pictures for next issue. Please. I THINK IT OVER. "THE smash campaign • launched in Perth and Sydney by our Publicity and Advertising Departments to put over Mae West has in j fluenced other showmen to j such an extent that they are adopting similar campaigns I and, incidentally, are using ' plenty of our special stereos, teaser, one-sheet snipes and 24 sheets. Samples of the 1 j sheet snipes and pulls of the stereos have already been forwarded to all Ad. Sales Mana S gers, and it is up to them to ! make the most of them. The ! first order of special material | was taken by Tom Richards, ' assistant to Max Lovett in i Sydney, who sold an exhibitor, j per medium of an excellent sales letter, 1 2 x 24 sheets and i 200 X 1 sheet snipes, in addi j tion to his usual Ad. Sales requirements. A copy of the sales letter used by Tom has been forwarded to all Ad Sales’ Managers. Although Max Lovett has been Working at top pressure to turn the tables on Albert Nicholas on “The Sign of the Cross” courier sales contest, Albert is just as keen to retain his advantage, and figures at October 19//?, listed below, still give Albert a comfortable lead: — Melbourne 139,150 couriers Sydney 129,250 couriers r'oiintry of origin — Australia. Wholly set up and ]>rinted by The Market Printery Ltd., 372a Pitt Strget, Sydney. Published by Paramount Film Service Limited, of Reservoir Street, Sydney.