Paramount Punch (1932)

DO IT NOW! PARAMOl PARAMOUNT’S BIG TWELVE MR. HICKS NAMES TWELVE PICTURES THAT WILL MAKE BOX-OFFICE HISTORY. the front page of this issue of Paramount “Punch” a story is published on Mr. Hicks’ special letter to District and Branch Managers regarding Marlene Dietrich and “Morocco ”. Included in that same letter is important information regarding eleven other pictures that will undoubtedly enhance the reputation of our Company as the leaders of the industry. "N‘ fO-W ‘Morocco’ ”, writes Mr. Hicks, in his special letter, ‘‘is not the only picture that we have coming. I have just received a copy of a confidential letter written by Mr. S. R. Kent, General Manager of our Company, m which he goes on to say that ‘The Right to Love’, with Ruth Chatterton and Paul Lukas; ‘The Royal Family of Broadway’, with Fredric March and an all-star cast; ‘Scandal Sheet’, with George Bancroft, Clive Brook and Kay Francis; ‘Fighting Caravans’, (which IS as great in sound as ‘The Covered Wagon’ was in silent) ; Clara Bow’s next picture. ‘No Limit’; and ‘Stolen Heaven’, featuring Nancy Carroll and Phillips Holmes, are all sure-fire boxoffice attractions, and rank among tlie greatest pictures made by Paramount. On top of this, Mr. Zukor, our President, says that ‘Ladies Man’, featuring William Powell, and ‘Dishonored’, the second Von Sternberg production, starring Marlene Dietrich, are two of the greatest productions ever made by Paramount. Ruth Chatterton in “The Right to Love”. “I have also received excellent reports on ‘The Gang Buster’, starring Jack Oakie, and ‘Trail’s End’, a big outdoor special. Paramount does not stop at these, but goes one better with ‘Rango’. This is the most sensational picture of its type ever made. It was made by Schoedsack, one of the boys who made ‘Chang’, right in the heart of Sumatra. I have had several reports from the boys in New York on ‘Rango’, and every one of them says that we can look for a knockout in this one. The picture has droves of monkeys and other wild animals, and also shows a great performance by a baboon and a baby baboon. It has sensational wild animal fights, and the duel between the tiger and the water buffalo is something that will make your hair stand on end. The picture is in sound, Schoed sack having recorded all the sounds and roars of the wild animals of the jungles of Sumatra, so there is no doubt but that ‘Rango’ will prove to be a tremendous Box Office attraction. Jack Oakie in “The Gang Buster”. “In this letter, I have given you a brief outline of twelve successive ‘quality’ pictures, and in all the years that I have been with Paramount, I have never heard such enthusiasm on a group of pictures from our Executives, from Mr. Zukor right on down the line, as I have on this group of pictures just outlined. Regardless of hard times and depression, I feel sure that if these pictures are properly handled (and we will see to it that they are properly handled), they will smash all Box Office records, and if they don’t it will be because w e , ourselves, just don’t do our jobs. There is enough punch in these twelve pic“ tures alone, to ■ make it possible for you to sign up each and every possibility in your territory for our whole lineup for this year. To handle these pictures alone, is a big job, and I think that, in giving us the privilege of handling these twelve great productions, our Company has bestowed on each and every one of us, the greatest honor possible and it is up to us to keep faith with our Company in seeing to it that we get out of each and every one of these twelve pictures— and in fact out of each picture that we handle — the maximum amount of money. Wm. Powell “Ladies Man There’s Plenty of Puneh in the Blue Rihhon Buneh !