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LISBON Emilio Prister, Paramount manager for Portugal (at left) giving the company's product message to the Portuguese press on October 16th.
Other pictures relating to the European press meetings will be found elsewhere in this issue, principally on the language pages of the countries concerned.
ANNOUNCING THE PARAMOUNT 1962 PRODUCT PLANS TO THE INDUSTRY AND PRESS OF CONTINENTAL EUROPE
Beginning with the Copenhagen announcement of James E. Perkins, Paramount Int e mat ional ' s president, on October 13, and repeating the same news in other capitals during the next 3 days, the facts of the 1962 Paramount product were given the most intensified dissemination of any such film news that Eur
AMSTERDAM An obviously pleased group of press representatives heard the Paramount news as announced here by manager Charles Wijsmuller, at the extreme right. Gerard Tollenaar, publicity manager, is second from left.
BARCELONA Giving the news to Spain is general manager Frank Slter,at left: his audience, Sr. Ribas, Radio Espana; Sr. Menendez, Diario de Barcelona: Sr, Garcia, La Vanguardla; Sr. Malet, Hoja del Lunes; Sr. Abello, Cinemundo; and Jose' Xaubet, sales manager.
HELSINKI One of several groups assembled by manager Kurt Troupp to hear the momentous news. L to R: Mrs. Wathen, editor, Ajan-Savel; Mrs. Cay Idstrdm, radio-tv companies} Mr.Erkki Melakoski, tv; Mr.R.Kaijanen, artist and designer; Miss Tytti Niiles, editor of Seura: Mr. Troupp; Mrs. Heli Lindgren, chief accountant; Mr.O. Virtamo, head booker; Mr. J .Kohonen . Suomi-FIkl Oy; Mrs.A.Himberg,Astor-Filmi Oy.
TEL-AVIV, Israel Manager Ladislav Koch, at left, has just handed news concerning the new product to some of the press members invited by him for the announcement. (The Para
ted for be*ood news). Shown L
mount manager was later congratulated ing the dispenser of such good news) _ to R: Mr. Koch, Mrs. Greiff, critic of Jedioth
ope has seen in years.
Following a carefully prepared format , the announcement was made in Vienna, Helsinki, Frankfurt, Amsterdam, TelAviv,
Lisbon, Barcelona and Athens. In every case, a gratifying cascade of favorable publicity was the result, evidencing the skilled overall planning of general manager John B. Nathar and the physical development of the details by publicity director Guenter Schack and his able staff.
There seems no doubt whatsoever of the fact that the pres and the exhibitors of Continental Europe are definitely aware of what Paramount has in store for them for 1962 and tne years beyond.
Hayom; Mrs. Stein, critic of Jedioth Chadashoth; Mr. M. Alon, critic of Haboker; Mr.S.Shamgar, Chairman of Newspapermens’ Association of Israel, and Critic of Jedioth Achronoth; Mr.J, Shrych, critic of Haaretz; and Mr. Z.Rav-Nof, critic of Davar.