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MANCHESTER, England For seven days prior to the opening of "Blue Hawaii," and throughout the run of the Presley film at the Broadway Cinema. Eccles. this lavish Crosse and Blaclcwell exhibit remained in the theatre's lobby. The tie-up incorporated a "Holiday in Switzerland" contest, and the comprehensive and colorful dlspOmr was lit by coloured spots and powerful floodlights.
LONDON At a Paramount-RC A reception, Henry Mancini, noted composer of the scores for "Breakfast at Tiffany's" and the thrilling "Hataril," meetsDamy Wilson, favorite British singer. It was Danny who put Mancini's "Moon River" into the No.l spot on the British Hit Parade.
LIVERPOOL The local distributor of Smith-Corona Typewriters not only had this very effective window display favoring "Breakfast at Tiffany' s," but also had a demonstrator on hand every evening to bring a 'live' touch to the showmanship. And of course the A.B.C. Forum Cinema benefited considerably as a result.
LONDON Howard Harrison, left, managing director of Paramount British Productions, extends a welcome at London Airport to Mr, and Mrs. Martin Rackin. The head of production at Paramount Studio in Hollywood and his wife have been touring Continental Europe for the past several weeks studying film trends and meeting authors, stars and directors with an eye to future Paramount production.
LEEDS "Blue Hawaii" has been a •natural' for outstanding window di»* plays throughout Britain, as instance this gem in Vallances' music store in this city.
HOLLYWOOD William Cartlidge, assistant managing director of the Associated British Cinemas (ABC) Circuit, and his wife, were recent visitors to the Paramount Studio here. They are pictured lunching with vice-president and studio head Jack Karp, left, and vice-president Y. Frank Freeman.
Here Mr. and Mrs. Cartlidge visit one of the sets of the Hal Wallis production, "Girlsl Girlsl Girlsl" and meet the film's star, Elvis Presley, and the film's director, Norman Taurog.
BRITISH FILM EVENTS OF INTEREST
3 Out of 10 for Paramount
The alert and showmanlike ABC Circuit of Great Britain produces an equally alert magazine of film matters called "Film Review." It is a monthly publication, expertly edited, which sells at Sixpence a copy.
The June issue has two items of distinct Paramount interest. One is the concensus of readers who have been asked to name "The Ten Greatest Films." The poll has been running for months, and the June issue gives the winning Top Ten Titles. Of the ten, covering all films, all countries, and for all time. Paramount has the following three:
THE TEN COMMANDMENTS
SHANE
ONE-EYED JACKS
The other item of Paramount interest in this issue of "Film Review" is a 2-page illustrated review of "The Man Who Shot Liberty Valance." Concluding paragraph of the glowing review by Philip Bradford reads:
"The film reminded me of those classic westerns 'Shane' and 'High Noon, 'for all share the gripping theme of the courageous individual refusing to be intimidated by thugs and restoring law and order to a terror-ridden community."