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2 THE PATHE SUN MID-WEST Last-Minute Bid for Game Cock Prize Is Made—Ruby of Cleveland Leads in Drive at $40,000—Harris and Olsmith Coming Fast Assistant General Sales Manager J. F. McAloon came in from the field Monday and told us of some great selling by the crews of Oscar Ruby at Cleveland and Jim Harris at Cincinnati. In an intensive drive at Cleveland, the force closed twenty towns for a total revenue of more than $40,000. For the first week’s offensive at Cincinnati, fourteen towns were closed. Central Division Manager Stan Jacques is at Kansas City and on the second day of his visit, Branch Manager “Dutch” Olsmith drove to Clinton and pulled in $5,000 in sales. Mr. McAloon left Wednesday for other points in the Mid-West, with Joe Kaufman and Harry Gibbs in the flying sales circus. “The boys must sell something on every visit,” said Mac, “even though it is only a 24-sheet. Make every visit pay. Get volume business where possible. Where it isn’t possible, hold down sales expense by selling some unit of Pathe’s quantity and quality program. “There should be a lot of business in every branch on spot bookings for the Review and other shorts. “Where you can’t get into a situation with shorts, keep plugging away and you are likely to eventually succeed. Try writing a letter to an exhibitor, telling him that you are sending him a short to run and to send check for what it is worth. If you miss the first time, repeat, insisting that he run the trial unit at no cost whatever if you are forced to do so. “The salesmen should always carry film with them and when they get a new booking see that the exhibitor gets the best available product. “Screen as you go. Cut down on the blanks. Get the business in volume when you can, but don’t overlook the fact that spot bookings count on the cash register.” Ten-Run Finish (Continued, from Page 1) THE WILDEST SCENES EVER ENACTED AT A NATIONAL OR WORLD’S SERIES COCK FIGHT ARE NOW TAKING PLACE. WEIR, NOW PLAYING LEFT FIELD, LEAPED IN THE AIR FOR BRANSON’S DRIVE BUT IT HIT THE WALL AND WENT FOR A TWO BASE DRIVE, SCORING BALLANTYNE AND OLSMITH. HILL PULLED UP AT SECOND. LORCH FANNED AS DID CLARKE. TEN RUNS. TEN HITS. ' NO ERRORS. AND THE OLD CONTEST WAS IN THE OLD SOCK. And that, children, is the story of what my GREAT MID-WEST GANG is going to do to ALL so-called other contestants. And here is how I list my boys. Read ’em and weep, all you so-called boosters. Get yourself a load of this magnificent sales organization of the GREAT MID- WEST (commonly called the Central Division). I have the greatest array of TWO-FISTED FIGHTERS EVER COLLECTED UNDER ONE BANNER. STEP UP CLOSE FOLKS AND READ. IF LES WEIR AND HIS GANG NEED GLASSES JUST WIRE ME AND I WILL SEND ’EM TO EACH AND EVERY ONE. BUT AS A PARTING SHOT, BE CAREFUL OF THE WHEEL CHAIRS YOU PUT YOUR BOYS IN, LES, AND DON’T LET ’EM GET HURT. READ THIS LINE-UP: “University” Walter Branson out in Des Moines, the baby of the crowd, making a marvelous record for himself. That Boy has accomplished wonders in a territory that licked a number of his predecessors. Close by in Omaha is “John McGraw” Bob Ballantyne, dependable as The Twentieth Century Limited. No job is too tough for him to tackle. “Hans Wagner” Dutch Olsmith has had some of his best circuit accounts recently sell out to Fox- Mid-West, but despite that he is coming through in great shape. “Smoky” Hill in St. Louis isn’t saying much, but has done big things the last Couple of weeks. “Hustling Harry” Lorch of machine gun fame is mowing ’em down in Chicago and making ’em like it. What a wizard that boy is! Milwaukee is another territory that has taken the spirit out of a lot of ambitious souls, but that fighting Irish- man, “Irisher” Johnny Clarke is per- forming miracles and doing credit to his former Manager, Harry Lorch, who trained him for the job. “Handsome” Herb MacIntyre is sitting- on top of the world up in Minneapolis among the Swedes and I am continually being told what a great boy he is. As if I don’t know it. “Jumpin’ Joe” Graham is doing a sweet job of it in the “Hoosier” state. He is so thin that you can’t see him when he stands sideways, but he faces the ex- hibitors and gets the contracts. “Captain” Jim Harris has made the Buckeyes forget I was ever manager of the Cincinnati Branch and is having a big year. What a glutton for work that baby is! “Ty Cobb” Hank Zapp is on the job night and day and the Pathe Rooster will soon be on the screen of every theatre in Michigan. That “personality kid” is a real fighting cock and how the exhibitors love him! “Serious Minded” Oscar Ruby isn’t hollering much, but he is doing great deeds and when the Cock Fight is over, his crowing will be one of the loudest. Man, this crew is just unbeatable, that’s all, so “California” Les Weir, “Garrulous” Ed McEvoy and “Singing Cal” might as well start now to prepare for a great disappointment. It’s a shame to disillusion such fine innocent young boys, but the GREAT MID-WEST DIVI- SION is going to win no matter WHO it hurts or HOW BAD! FLARES UP Ann Harding Week Ever since her enormous success in “Paris Bound” at the Stude- baker Theatre, Chicago, movie fans have awaited Ann Harding’s second picture. When this Pathe star opened in “Her Private Affair” at the State-Lake Theatre last Sunday there was a line at the box-office all day. Miss Harding has not only captured the affections of Chicago movie fans but the critics as well, for Mae Tinee of the Chicago Tribune gave “Her Private Affair” three stars which is next to “perfect,” and Carol Frink, of the Herald & Examiner simply raved over Ann’s beauty and acting. The State- Lake has been playing to crowded houses all week. This might almost be called “Ann Harding Week” in Chicago with “Paris Bound” playing first run in the outlying houses and “Her Private Affair” scoring a success in the “loop.” —DAN ROCHE. Review Celebrates the Silver Jubilee In an early Audio Review number, probably 29, Terry Ramsaye, in honor of Pathe’s Twenty-Fifth Anniversary, is go- ing to carry the screen fans far, far back to the days when the Pathe Rooster was a little fellow. You remember (we are probably wrong, as usual) when Pathe was a suitcase full of films and an idea and the masterpiece of an age of magic was “The Runaway Horse,” Pathe’s first comedy release in America. A couple of weeks- ago the phone in the office of Leon Franconi, Film Librarian, jingled. “Ramsaye, speaking. Frank, I would like to have a print of 'The Runaway Horse.’ ” “*!*!*!??? was released about 23 years ago.” "Oh, Yeah? I thought it was 25 years ago.” “Franc” produced. And in “The Runaway Horse,” no less than Leon Franconi, the first film editor, has been starred. He tells of the early days of comedy and as the French chase unfolds makes appropriate comment. “The Runaway Horse” is a box-office constitutional. Screamers The Van Beuren Corporation has just completed production and synchronization on two new Aesop’s Sound Fables that will undoubtedly outshine any of these screamingly funny sound cartoons that have heretofore been released. In “Tuning In” the spectator is taken to the ends of the earth by the clever artists. Farmer Alfalfa’s animals present the benevolent old man with a new radio set and they are repaid by music coming clearly through the loud-speaker from the Arctic wastes where polar bears are making whoopee to the tune of a fox trot which blasts forth from an Eskimo phonograph. A turn of the dial and we are taken to Hawaii and treated to a dance by a beautiful Hawaiian mouse hula hula girl. All is well until Alfalfa tunes in a bull fight in Spain where after the excitement the old Farmer de- cides he would like to become a toreador and forthwith runs out to the yard and teases Moo Cow into a fight. The finish of this Aesop’s Sound Fable is a thrilling surprise. Another screamingly funny Aesop’s Sound Fable just completed is “The Barn- yard Melody.” In this funny cartoon every one goes Scotch and the effect of Farmer Alfalfa and his quartet of animal ballad singers trying to imitate the bag pipes is excruciatingly funny. ;hicago daily trtb une| Ann Harding Scores Again in This Talkie ‘Her Private Affair” Is Warning About Letters. "HER PRIVATE AFFAIR.* ★ ★ ★ I One star means fairly rood: two Mar*. *o<vl; three stare, excellent: tour 6tar*. ex- traordinary: no stars, just another movie ) Produced by Pathe. Presented at the State-Lake theater. THE CAST. Kessler Ann Hardin; •'ucUe Kceoler Harry Banfriftter < trl Weild John I-Oder Julia Stirm Kay Hammond Michael Slurm Arthur Hoyt Dr. Zcig ler William Orlamond Art-old Hartmann .Hawford I>avid»oo Grimm Elmer Ballard DiMrict Attorney .Frank Reicher By Mae TtoAs. Good Morning! Beautiful Ann Harding, whose first alking picture, “ Paris Bound,” was ttch a success, is triumphant again a the speaking filfti drama, “Her 'Private Affair," Assisted by an able cast, fortified by skillful direction and photography, he presents to you on the State- Lake screen the problems of Mrs.' Judge Kessler, victim of a black- nailer. The hound in question is a man for whom, under Italian skies, she hud once experienced an infatuation. Though, you are led to believe, the ffoir had been innocent enough the lady had been so indiscreet as to take her pen in hand with the result that Mr. Hartmann holds letters which Mrs. Kessler would not for anything \ in the world have brought to th' notice of her husband, so, she pays and pays. Fear, death nd tragedy stalk her. And that) hat the picture's about. “Her Private Affairs” is credible and effective. Locale is England and the courtroom scenes are mast in- teresting. Why, I ask you, don’t we doll our judges and lawyers up .the wa> they do in Britain? Their robesl and caps DO make the learned gentle- nen of this picture so easy to look at! Miss Harding’s portrayal of the lovely, hag-ridden heroine' is a sin- cere and convincing one. Elmer Bal lard contributes the next best bit as the shell-shocked valet of the villain. Villain is smoothly and nastily imper- sonated by Lawford Davidson. Harry Bannister as Judge Kessler and John Loder as a barrister and loyal friend of the Kesslers are splendid. The production is elegantly assem- bled and this is its message to a world of women: I lf you have something to say- Fond. fierce, or just trite — To a man — why, SAY it. Ma'am! Jiever, never WRITE! i '■ - (yh lleah f