Pathe Sun (April 5, 1930)

6 THE PATHE SUN Los Angeles Proud of Comedy Announcement; Booker Baker Makes a Unique Window Display By LUCILLE COOPER Our Comedy Booker, Mr. Carl Bryant, has just decorated our front windows, utilizing the new Comedy Campaign Book in a very effective manner by using black and red crepe paper as a floor covering and background and also covered 22x28 frames, using the same color scheme as a background with one of the comedy books placed diagonally in the center. In the smaller window there is a display on Pathe shorts with a large board showing raised figures of characters in Topics of the Day, Sportlights, etc., and the color scheme in this window is green. On the floor of the window is arranged a deck of cards, various sizes and types of dice (some showing evidence of previous hard usage), also a put and take top, a rabbit’s foot and various other trinkets. In this window is also placed two cards warning the exhibitor not to trust to “Lady Luck” but to bet on a sure thing. One card reads, “DON’T GAMBLE —USE PATHE SHORTS,” and the other, “CINCH BET—PATHE SHORTS.” These windows have caused quite a commotion on the row, aided by the fact that in the basement is placed a non-synchronizing machine upon which a laughing record is played at intervals and the sound emitted through an iron grille under the window. Not only have many exhibitors complimented M l r. Bryant on his window but many of the competitive organizations are endeavoring to imitate the display. “This Thing Called Love” The Orpheum was quite fortunate in booking “This Thing Called Love’ J for the week’s screen attraction. It is one of those quiet sort of films that goes its way without uproar or theme song, and which ends sensibly, leaving a pleasant memory with an audience. MEMPHIS EVENING APPEAL “The Grand Parade” Seldom have the sister arts of drama and music been so successfully blended together in a motion picture as in “The Grand Parade," which vividly recalls those minstrel days that are gone but not forgotten. As a drama alone, “The Grand Parade" would be effective. CINCINNATI ENQUIRER Solid Pathe STATE THEATRE Program for Week of March 24th. MONDAY and TUESDAY EDDIE QUILLAN—SALLY O’NEILL — IN — “THE SOPHOMORE” The Greatest College Picture Ever Filnied. All Talking WEDNESDAY and THURSDAY OH YEAH! All Talking Railroad Drama FRIDAY—SATURDAY WILLIAM BOYD — IN — “HIS FIRST COMMAND” All Talking, All Thrilling Colorful Military Love Romance MIDNIGHT SHOW SATURDAY 10 P. M. EDMOND LOWE, Star of the Cock Eyed World, and CONSTANCE BENNETT — IN — “THIS THING CALLED LOVE” All Talking, Singing, Love Romance An idea of the distribution Guy Brown, New Orleans Branch Manager, is getting from the State Theatre, Boga- lusa. La. Solid Pathe for the week of March 24-th. This theatre is also using two issues of the News, the Audio Re view, two-reel comedies and Mr. Brow i has just closed for Fables. For Mother’s Day From FILM DAILY For Mother’s Day programs, during the first week in May, Van Beuren has pro- duced for Pathe release “Songs of Mother,” containing five songs that are appropriate for the occasion. Pathe Audio Review No. 11 has a unit, “Home Sweet Home,” also well suited to Mother’s Day bills. Western Melodrama In Cartoon Form The Aesop Fables crew under the lead- ership of John Foster are working day and night with an augmented staff of anima- tors, cameramen, song and dance gag men and musicians to complete the production of an old-time western melodramatic thriller, which is to be shown immediately upon completion in one of the leading Broadway first-run theatres. The story, which is an adaptation of a famous western super production, will have its full quota of badmen, cowboys, and the never-to-be-forgotten “Last Chance” saloon, with its dancing girls and gamblers in full swing. The cabaret scene is said to be the biggest thing in the way of animated cartoon production yet at- tempted and is made possible only by the new patented process of synchronization. It permits comedy effects, singing and dialogue to be added to the pictorial action with any number of characters at the same time. “Western Whoopee” is the title and it promises to be all of that! Minstrel Stage Setting Exploits “Qrand Parade” As a minstrel show “The Grand Parade” is all that could be desired. It has tingling tunes, mirth and humor, and a chorus of male voices that seldom has been surpassed in audible pictures. But it is something more than a minstrel show; it is tense, gripping drama which germinates among the glamorous settings of old-time minstrelsy. So compelling is its action that it almost makes one forget the melodious tunes and merry jingles of the minstrels. CINCINNATI TIMES-STAR “Officer O’Brien” The picture is unusually interesting and its drama well set forth. GENEVIEVE HARRIS IN CHICAGO EVENING POST An effective thriller, with a nice blend of the elements that make for popular appeal. SEATTLE POST INTELLIGENCER Provides suspense, thrills, and tugs at the heart. Also, it is well acted. SEATTLE TIMES Bill Boyd appears to better advantage in and mellow melodrama. PORTLAND “Officer O’Brien" which is a vivid MORNING OREGONIAN “Rich People” (Three stars) Constance Bennett proves herself again a most capable and. lovely actress. Regis Toomey is very real as Jeff. Nevertheless, it was pretty hard to pick him for the winner. I really like Robert Ames, who plays the rich suitor, a little too well, I guess. There’s a very amusing brideless wedding here. And a lot of champagne. DORIS ARDEN IN CHICAGO ILLUSTRATED TIMES A very nice picture, indeed, with many laughs, much good acting, and much, intelligent direction. CLARK RODENBACH IN CHICAGO DAILY NEWS Connie Bennett is one of the talking screen’s most delightful ornaments. With- out being really pretty, she is so fascinating and smart that she makes merely sweet and beautiful young things seem overly bland. And she wears clothes as nobody, even Gloria Swanson, ever has before. . . . This is smart fare, brilliantly acted and lavishly set. CAROL FRINK IN CHICAGO HERALD AND EXAMINER It’s the kind of picture that sends one home happy, to dream pleasant dreams of gay romance. . . . What a treat it is to find a favorite of the silent screen who can step out of retirement into the hearts of her public once more, and that in a medium brought to its present state of perfection since that public knew her. This beautiful daughter of the stage favorite, Richard Bennett, and sister of the equally liked film beauty, Joan, has a delightful voice and a personality that wins one instantly. OREGON JOURNAL, PORTLAND A great deal of attention has been attracted by the clever little stage setting for a minstrel performance that appeared in the lobby of the Majestic Theatre, Burlington, Vt., in connection with the showing of “The Grand Parade.” On the miniature stage Christmas tree lights formed the footlights and blue and orange striped cambris was used for the scenery. In the minstrel circle on the doll chairs were seated twelve minstrel dolls, attired in characteristic costumes, with the stove pipe hats associated with real minstrels. Telling All the People All the Time Smoot Tnsatrc The Smoot Amusement Company, owners of the Lincoln Theatre, Parkersburg, Pa., tells all the people all the time and above is a sample of the manner in which they got behind “The Grand Parade.”