Photoplay (Jan - Jun 1924)

I'llOlOIM A\ M\».\/I\l Al)\l .It I IMM, Sll llc'N It m.iy be obserx <<l in passing, howe\ er, thai nearly everything -~<.ll> on .1 ri-ii^ market with an unsatisfied demand The motion pic ture mai kft has u>r some yean bees sufficiently supplied ti> indulge itself in .1 disposition toward crit leal * bait c. I'lu producers and distributors >>i ii)it had no such condition to Face, All pi. turcs sold well, some sold better than others. 0! course, Aatken's attack on the Sales com pany with Ids complaint of combination in restraint of trade \\,i> followed by more dire< I action— the organization of the Film Supply Company of America. This purported to be a selling alliance of independents who were ready to break away from the Sales company standards. The I-'ilni Supply company was announced May is, [91a. Hut, meanwhile and concurrently, a similar project involving identical purposes and wider ones was under way in the West. ('in snowy afternoon in December of 1911, John R. Freuler, owner with Aitken in the various Western Film exchanges, sat in his room at the Hotel La Salle and mulled over a li-t of film exchanges and film makers which he wrote down on the back of a hotel laundry slip. He had had many conferences and discussions of a project among the Independents which was to follow very much the same commercial pattern as the General Film Company. This project was before long to come to flower in the organization known as the Mutual Film Corporation. Conferences at the Hotel Astor followed in which the project got well noised about. The incorporation of the Mutual Film Corporation of Delaware in March of 1012 was followed by counter moves in the opposing faction of the Independents, resulting in the organization of the Universal Film Manufacturing Company. announced June 8, 191 2, with Carl Laemmle president, and C. O. Baumann, of Kcssel and Baumann, one of the aggressive organizers. THE Mutual took in the Western Film exchanges owned by Freuler and Aitken, and various other film exchanges, and formed alliance with various producers and importers, chief among them the Thanhouser studios of New Rochelle, the American Film Company of Chicago and Santa Barbara, Calif., and the Majestic. The Universal included in its group the Laemmle producing interests, Imp, P. A. Powers' Power Picture Play company, David Horsley's Xestor pictures, Porter and Swanson's Rex brand, Mark Dintenfass' Champion pictures, Kessel and Baumann's 101 Bison, and a few minor importers and producers, and various exchanges. The trouble began at Universal's second meeting, a session held at the Astor. Adam Kessel charged that the Kessel-Baumann concern had been misled into a situation where they were putting up real completed picture negatives against mere scenarios, listed as productions by the other participants in the tncorpo ration. Then the row started. Kessel beckoned across the room to Baumann. "Let's beat it — this gang is framing up — they've got together and ribbed it up to skin us for a couple of Dutchmen." Kessel and Baumann went out of the meeting and out of Universal. The law suits started promptly. And the fight did not wait on the slowprocesses of the courts. The Universal set out to take possession of the Kessel and Baumann studios of the Xew York Motion Picture company, both east and west. Accompanied by some robust assistants, Mark Dintenfass was dispatched to the X. Y. M. P. studios at 251 West 10th street to take possession of the property. A stenographer engaged the expedition in conversation while a warning was telephoned to Kessel and Baumann. Kessel went into action, recruiting his forces as he went. He arrived at the studio with a taxicab load of strong arm men and a pitched "ZIP is drlie.hljul, actually checking the gro-.tth by devitalizing the roots simply and absolutely without any irritation. I ■■■' ",l ZIP," Ikenic Horooni ITS OFF because IT'S out Superfluous Hair GONE/ pumice take* off only the surface hair, leafing the root* to thrive. Ordinary dcpila. toriet remote only mrface hair chemical ehaee) and cannot dettroy the root*. Tweezers for 0 4 the hair out and break it off abovo the root), irritatino the hair dud. The eleetrie needle often faile to ttrilte the root and ti apt to mar the tkin. Your Happiness, Like Every Woman's, Lies in Your Being Attractively Beautiful. You may have eyes radiant with love; cheeks reflecting the bloom of youth; lips simulating the perfection of the rose bud. And yet a single unwanted bairwil] bea blemish so prominent that it will mar your charm and your happiness, and be a shock to your friends. Ask Your Mirror Look in your mirror and ask yourself whether you can afford to ignore these objectionable hairs on yourface, arms, underarms, back of neck, and limbs, or shaggy brows. 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