Photoplay (Jan - Jun 1924)

Photoplay Magazine Advertising Section 75 ^What one of Society's twelve most beautiful women says about the care of the skin "The -woman -who achieves loveliness must be exquisite at all times. Her skin should be so perfectly cared for that every situation finds it the same — smooth and transparently clear — unlined by fatigue, shoving no trace of exposure. And this I believe any woman can accomplish with the careful use of Pond's T-wo Creams. The skin responds instantly to their delicious texture and fragrance." QvAiL. KUA&l \ <JSu_ Of course if one did nothing but recline upon a chaise longue in a foam of Venise lace and chiffon, such terms as fatigue and exposure would be unknown. But the woman who is active in society leads a life that is as active and vigorous and often more wearing than that of the housewife or professional woman. Moreover she is invariably an enthusiastic sportswoman and a strenuous day of skating, riding, or golf is often followed bv a night of dancing. But sports and late hours combine in an insidious attack upon woman's dearest possession — her complexion. For wind and sun are bound to dry and coarsen the skin and post-midnight dancing will show next morning in faint lines of fatigue. But — "exquisite at all times" is the society woman's code, as Mrs. Biddle Duke says. And exquisite at all times she is. For long ago she discovered a sure and simple method of skin care that keeps her skin as clear and fresh and delicate as society has always demanded. Exquisite ii'0?nen use this Method Pond's Cold Cream for cleansing — is a deliciously soft pure cream that not only cleanses the skin thoroughly, but restores its natural satin suppleness. Dip your fingers into its fragrant softness and rub an ample amount on your face and neck. The fine oil in it sinks deep into the pores to dislodge all of the dirt, excess natural oil, and powder that invisibly clog those tiny cells. Now wipe it off with a soft cloth and don't be ashamed if the cloth is black. Do this twice. How clean your skin is, how soft and velvety and above all how fine! That is because the tiny pores now have a chance to breathe and function normally. Pond's Vanishing Cream is now smoothed on. This light delicate cream is used after every skin cleansing, leaving a new fresh loveliness that prepares your skin perfectly for the necessary finish of powder. Smooth on only a little. ■JifRi . , l From a portrait by Neysa McMctTL Biddle Duke As Miss Cordelia Biddle of Philadelphia, young Mrs. Duke began her social life against the brilliant background of one of America's most exclusive families. She is one of the most prominent and most admired of the younger women of society. Her captivating personality is coupled with a beauty that made Neysa McMein choose her as one of the twelve most beautiful "women in America. There's a pearly glow to vour whole face — and how extraordinarily young you're looking! The powder will go on more smoothly than ever and will last almost indefinitely. Remember, that transparent clearness for which the fashionable woman is distinguished is the result of daily care. Begin this method at once, the method that the younger women in society depend on, and you will see the same loveliness reflected in your own mirror. Pond's Two Creams may be had at all drug and department stores. The Pond's Extract Company. Generous tubes — mail coupori with /oc today POND'S TWO CREAMS USED BY WOMEN WHO WANT TO BE EXQUISITE AT ALL TIMF.S ThePon-d'sExtrictCo., 13a Hudson Street, New York Ten cents (10c) is enclosed for your special in troduc tory tubes of the two creams every normal skin needs. Name Street City .State When you write to advertisers please mention PHOTOPLAY MAGAZINE.