Photoplay (Jan - Jun 1925)

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Photoplay Magazine — Advertising Section 89 oupbose your eyelids jailed to close? when a cloud of dust blows toward you Dust in the eyes ? How rarely does this unwelcome experience occur, for the protecting eyelids "quick as a wink" snap shut when trouble looms. Unhappily there is no such protection for the skin. And often its soft, natural fineness is sacrificed because the tiny, delicate pores are subject to the irritating effects of this same dust-laden air. Nature does her best. The little pore ducts night and day cast out foreign particles and preserve the pliant fineness of the skin. Still, we must help. To be sure, we use our face creams faithfully to cleanse and nourish. Most face creams have one common purpose — to soften and nourish the skin — but they leave the pores wide open, unprotected as before. Tired, overtaxed, the pores become weak in functioning. And then we wonder why they become enlarged. Some of us accept this condition as "just natural to my skin." But those of us who really care find ways to reduce and refine the pores to normal invisibility. Ice is one tested way. Its quick chill instantly contracts the pores and stimulates the circulation. But it is harsh to tender skins, and always more or less inconven ient to use. Now there is a neiv and better ivay — with all the instant pore-contracting benefits of ice, and with none of its fussiness and trouble— a delightful, soothing, refreshing cream, thatfeelsand acts like ice on theskin. This new cream is called Princess Pat Ice Astringent. It does not take the place of your nourishing creams. It simply finishes the task that they have begun — closes to normal fineness the open , unprotected pores . While the nourishing cream still remains on the face, apply this delightfully icy and refreshing cream right over it. The sensation is like a cool lake breeze— the effect, an immediate contraction of the pores. Princess Pat Ice Astringent does not enter the pores. Its smooth contracting action merely restores the refinement of texture to your skin; and its welcome "freezy" chill gently stirs the tiny blood vessels to renewed action, bringing a tide of fresh natural color. Poivder adheres ivonderftdly — yet cannot clog the pores You will be entranced at the youthful beauty which Princess Pat Ice Astringent brings to your complexion. And you will be amazed at how wonderfully your powder adheres — without possibility of its entering and choking the pores. (Princess <Pat PRINCESS PAT, Ltd., Chicago, U. S. A. When you write to advertisers please mention PHOTOPLAY MAGAZINE. How I put my complexion to bed by "The Princess Night is nature's opportunity to build youth into your complexion. First every pore must be thoroughly cleansed with a soft, solvent cleansing cream that removes all secretions, dust and grime. Manipu strokes of the finger tips and ■with a soft cloth. Now rejuvenate the oil cells of the skin with a soothing, nourishing cream. Manipulate very gently, and let sleep do the rest. I suggest Princess Pat Skin Cleanser and Princess Pat Cream for this night 1 How I awaken my complexion in the morning Cool— not cold— water is permiss-ble. Dry the face. Now again useyour nourishing cream. Just a thin coating this time, manipulating with the finger tips. Then while the cream still remains, spread your ice astringent right over it. Now your pores are contracted— protected. And when both creams are wiped away together you have the ideal base for your powder and Tint. How I Tint My way of applyingTint gives, I think, the nearest approach to nature. I use a dry rouge as its transparency lets the luminous quality of the skin show through, and for waterproof, lasting effect, I apply before powdering. Pat it on in the shape of a V with the point toward the nose, leaving a space in front of the ear clear of color. Blend softly. This is nature's own design. I recommend Princess Pat English Tint as by far the most natural, but there is also Medium Rouge if you pre fer i How I Powder If you value the natural refinement of your skin — do not powder over open pores. Be sure the pores are naturally contracted. Powder profusely over face and neck but take pains to blend softly to leave no chalky patches. All beauty specialists agree on almond as one of the most beneficial ingredients for the skin. For this reason I use an almond base powder that is healing as well as beautifying. And it adheres wonderfully. Free — this demonstration package Containing a liberal amount of both Princess Pat Ice Astringent and Princess Pat Cream. After several days' trial on your own complexion, entirely without cost, let your mirror be your guide. Princess Pat, Ltd., Dept. 211 2701-9 S. Wells Street, Chicago Please send Free Demonstration Package to Name... Address — City _ State (Print Name and Address Plainly)