Photoplay (Jul - Dec 1916)

Photoplay Magazine — Advertising Section 11 THE FAVORITE In Every Picture Theatre and Everywhere Else Ask for Butter-Kist Pop Corn at your Movie Theatre. Look for the famous Butter-Kist machine that makes it. There is only one kind of pop corn to get — only one that you are sure of — Butter-Kist — made in the wonderful "movie" Butter-Kist Machine. Butter-Kist Pop Corn is different than ordinary pop corn. It adds to the enjoyment of the show to have a bag or two of the delicious, white, puffy, clean Butter-Kist. People who never used to care for pop corn now eat it all the time when they can get Butter-Kist. It is so wholesome and nourishing and the aroma is fragrant. Try It Once Once tasted, Butter-Kist cannot be confused with ordinary pop corn, for no method on earth makes pop corn like the Butter-Kist Machine. It performs the whole operation itself : it pops, removes the unpopped grains and butters evenly with pure creamery butter, then super-heats each fluffy white morsel to an appetizing crisp. The Most Progressive Picture Theatres Everywhere Now Have Butter-Kist Machines Your Picture Theatre should have a Butter-Kist Machine. They are now so easy to get — just a small first payment brings the machine — that no owner of a Picture Theatre, Drug Store, Candy Store, Department Store, etc., etc., can afford to be without one. While Butter-Kist costs no more than ordinary pop corn, it is so delicious — one bag sells so many more — that the machine soon pays for itself and makes a handsome profit beside. Look for This Butter-Kist Machine at Your Theatre It is the only machine that can make Butter-Kist Pop Corn — the pop corn you will come back for time and time again, because it is so, so good. If your Movie Man hasn't a Butter-Kist Machine — show him this. ■ ^** ■ Tell him you want Butter-Kist — you do, for there is no pop corn like it — that you must have it — just as you ask for some favorite movie film. Tell him to fill in the coupon and mail it to us today, and we will send him the "Little Gold Mine" free. It is a book that tells how hundreds of merchants make from $2 to $10 a day extra profits with the Butter-Kist Machine, by only using a little waste floor space, and with no extra help. Don't be bashful about asking him. When he knows how profitable the Butter-Kist Machine will be to him, he will thank you for the suggestion — and when you once taste Butter-Kist Pop Corn and learn how good it is — you will thank us for the suggestion. Do it at once — today. COUPON HOLCOMB & HOKE MFG. CO. 591 Van Buren St., Indianapolis, Ind. Semi free at once, postpaid, your photo book "The Little Gold Mine." with proof of profits and easy terms. Holcomb & Hoke Mfg. Co., 591 Van Buren Street INDIANAPOLIS, IND. Largest Manufacturers of Pop Corn Machines in the World Address. When you write to advertisers please mention PHOTOPLAY MAGAZINE.